The Golden Age of Newsletters

Higher Logic

In fact, good old fashioned email newsletters are having a bit of a renaissance. I used to get most of my reading material from social media (a place I still go) but am now often guided by newsletters -- everything from 730DC to Buzzfeed News to Lena Dunham’s Lenny and more (who knows how many newsletters I’ve signed up for recently). I like the commentary and specificity of each newsletter. What is it about newsletters that’s becoming so trendy?

How to Launch Your Virtual Event Sponsorship Program

Moery Company

We still have people downloading our content from our archive of past webinars a year after we delivered it! Make parts of it available in newsletters or magazine articles, things like that.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. The best are delivered in a free newsletter every Sunday and make for an inspired start to the week ahead. Download More Information.

Webinar Sponsorships During Uncertain Times – Association Hustle Podcast Episode 226

Moery Company

We still have people downloading our content from our archive of past webinars a year after we delivered it! Make parts of it available in newsletters or magazine articles, things like that. Check out our blog at and subscribe to our weekly newsletter.

Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

In one of my volunteer roles, I write a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. It offers a daily or weekly newsletter as well as a database of ideas, trends, and innovations organized into more than 20 industry categories.

Moving Forward: How to Recover, Relaunch, and Rebound – Association Hustle Podcast Episode 234

Moery Company

Our newsletter open rate is up 20% and our click through rate has gone up to 22%. Our podcast downloads are up 66% from last month. Check out our blog at and subscribe to our weekly newsletter. Our podcast downloads are up 66% from last month.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Crowdsourcing.

Idea Architects

In one of my volunteer roles, I contribute content for a feature in the ASAE Executive Management Section IdeaLink newsletter called Seen Elsewhere. Download More Information. Jeffrey Cufaude, Idea Architects. Jeffrey Cufaude is an architect of ideas. custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. He also teaches presentation design and facilitation to subject matter experts. Sunday, February 12, 2012.

Are you creating content you don’t actually need?

Association Success

When Hilary Marsh was at the National Association of Realtors, she remembers taking a look at all the newsletters that went out to their members. The newsletters, which went out to about a million people, were being opened by fewer and fewer people. . NAR’s staff of about 300 people represented 23 different departments, and there was no streamlined newsletter. By 2009, they were sending about 100 million newsletters, according to a presentation Marsh put together. .

Building Buy-In for an Online Community at Your Association

Higher Logic

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team.

Here’s a big idea: Innovation can be small

Association Success

While we were nervous they might share the newsletter with non-members, we realized they could download the PDF and share it regardless, so why not embrace this potential marketing and give our members what they want? Let’s make a bet.

8 Practical Ways to Boost Engagement with Mobile Event Apps

Higher Logic

Giving attendees access to an agenda through your mobile app prior to an event, such as an annual conference, can help drum up excitement and drive more people to download it. Get the buzz going in your online community by offering rewards to customers or members who download and use the app.

Survey: 9 of 10 Association Professionals Say They Aren’t Using Artificial Intelligence


During the webinar, Protech Marketing Director Liz Palm shared an example of a collaboration between ASAE and, in which the pair came together to use AI to power ASAE’s Associations Now Daily News email newsletter for more than 50,000 people. . “So

PODCAST | Association Hustle Podcast – Episode 215: Productivity Hacks for the New Year

Moery Company

By the way, you should go download some of those episodes, they’re very profane but I think very focused and very motivational. Check out our blogs at and subscribe to our weekly newsletter.

Managing the Communications Plan for Your Association’s Virtual Event


This can include the i nitial event re- launch , social media promotions, newsletter emails and new product and service announcements. Download our webinar Lessons Learned: How We Took Our Event Virtual in 5 Weeks . By Heather Hughes, Marketing Communications Specialist.

Associations Unorthodox e-book available on August 8

Principled Innovation

Jeff De Cagna’s new e-book, Associations Unorthodox: Six Really Radical Shifts Toward the Future , will be available as a free download beginning this Wednesday, August 8. s new Serious Questions electronic newsletter!

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How Associations Help Under 30s with Career Growth


It’s a one-page pdf that associations can share on social media, post websites, include with emails, or feature in member newsletters. The free tip sheet incorporates 12 ideas that can be easily downloaded for association use.

Easy Social Media Posts for Associations


Download your printable copy of. It includes two full pages of strategically-selected motivational quotes that can be used in blog articles, newsletters, and across all social media platforms. Managing social media for an association can be monotonous.

Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

MSCPA’s daily digests and weekly community e-newsletter are popular with both lurkers and active contributors. All 11,000 members receive the weekly e-newsletter, where MSCPA sells advertising space.

3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

Download articles or other content. Manage email newsletter subscriptions. What articles are the most frequently downloaded? Do certain topics or authors get higher download rates than others?

Calling all online community software vendors


Download the 2015 guide to get a sense for what it’s all about. We’re making a small change to our guide download form in 2016 that should boost that number even higher. Is your community software company serious about the association market?

Building an Association Crisis Communications Webpage


Download the 2020 Association. Newsletter or RSS Subscription Option. Downloadable forms. crisis [krahy-sis] noun: a stage in a sequence of events at which the trend of all future events is determined.

Getting your podcast off the ground: insights from a successful association podcast

Association Success

As of January 2020, there were more than 30 million podcast episodes available for download and 900,000 different shows to choose from. The popularity of podcasting isn’t slowing down anytime soon.

Do Your Members Love or Hate Your Emails? (4 Tips for Getting Their Feedback)

Higher Logic

Bon Appetit put a casual, simple request paired with a real email address into their newsletters. HubSpot includes this emoji scale at the bottom of their newsletters. Build Your Automated Campaign Framework with our free, downloadable worksheet, below.

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7 Situations Where Customer Communities Improve Customer Experience

Higher Logic

Download our eBook for more details: 3. Traditionally, companies sent monthly newsletters full of tips and offered advice to customers at tradeshows or customer events.

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Protech Associates Creates “Tier 1 Support on Steroids”

Higher Logic

Bruffey added, “Our system enables non-profit organizations to customize their management processes to fit their particular needs, and we wanted an online community platform where users could ask their peers and our experts for advice and easily download documentation and training materials.

Making Innovation Happen Survey: Sharing Key Results

Principled Innovation

You are welcome to download this video, as well as a PDF with an overview of these key results. The download link will bring you to a page where you will be able to access both files.). The workshop agenda is available as a PDF download. s new Serious Questions electronic newsletter! Video not showing? Find it on YouTube. Last week, I released some preliminary results from the P.I. Making Innovation Happen Survey.

Hype Your Community Launch

Higher Logic

Announce in your newsletter. Not everyone is going to read your blog or open your newsletter, so make sure you reach every segment. Host a happy hour for people who’ve downloaded the app. Launching your new community is a big deal.

How to Get Amazon-Level Personalization (With No Extra Effort)


Method #2) Tailored Email Newsletters. Instead of creating one generalized newsletter for all your members, give each of your members the option to have a personalized newsletter delivered to them every day, week, or month. I’m attending a wedding next month.

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4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

Even if you have lurkers , they could be downloading resources and logging in like crazy – totally valuable from a potential advertiser’s perspective. If you’re from the Midwest, you probably know someone who loves pickling anything and everything. (Or Or maybe you’re that person?).

Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

For example, the Massachusetts Society of CPAs (MSCPA) offers advertising space on its online community and weekly newsletters and use an advertising kit to promote the space and the engagement rates. It's free to download, no email address necessary.

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Are Your Products Aging Like Wine or Forgotten Yogurt?

Association Success

publications (magazine, newsletters, blogs, etc.). and VCRs (VHS or Betamax), to DVRs (LaserDisc, DVD and BlueRay), to downloading and streaming on multiple devices with a variety of services like Netflix and Hulu.

ASAE12 Making Innovation Happen workshop agenda released

Principled Innovation

The agenda for Jeff De Cagna’s upcoming Making Innovation Happen workshop, to be presented during ASAE’s 2012 Annual Meeting (ASAE12) in Dallas, is now available for download [PDF]. s new Serious Questions electronic newsletter! The agenda for the upcoming Making Innovation Happen workshop, to be presented by Jeff De Cagna during ASAE's 2012 Annual Meeting (ASAE12) in Dallas, is now available for download.

6 Tips to Improve Your Association’s Management with Data


This could be a prospect who filled out their email to download a resource from your website. This includes social media, email marketing strategies , cold calling, or even downloadable resources.

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Four Reasons Your Marketing Team Needs Community

Higher Logic

theSkimm, a newsletter for women, has a strong recruitment strategy tied to their ambassador program -- Skimmbassadors recruit their friends to subscribe to the newsletter by hosting parties and making it more of a social outlet rather than a solo reading experience.

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There’s Nothing Artificial about the Intelligence AI Can Offer Associations

Association Adviser

Do you receive a newsletter with news customized to your interests? The result is a more relevant newsletter over time that the recipient wants to read more and more because it speaks directly to their evolving information needs. Photo by Alex Knight on Unsplash.

No Web Designer? No Problem: 5 Free Web Design Resources

Mizz Information

If installing on Windows, you'll need to first download and install UTorrent or another Torrent client. One of the best things about working for a small staff association is that I get to do so many things--some of which I still have a lot to learn about.

3 Features to Look for in an Online Community App [Research]

Higher Logic

If your app does its job and makes mobile participation easier, you may see a jump in activity once members download your app and use it to engage even when they’re not at a computer. We’ve heard about the importance of mobile for years.

Look Beyond the Renewal: The Best Sources of Non-Dues Revenue

YourMembership Blog

Newsletter and Publication Advertising. Visit our Learning Center and download The Ultimate Guide to Non-Dues Revenue: The Ten Best Ideas for more inspiration and advice related to non-dues revenue.

A Few LinkedIn Tips for Associations

Cvent Association Tips

Each page allows you to describe a service, list benefits, download a picture and include a video. Make sure to promote your LinkedIn group in your association email newsletters and other marketing materials.

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Tools you can use to organize your content strategy

Association Success

There are learning courses, conference panels, blog posts, newsletters — both digital and on paper, case studies and white papers. So much of what an association produces involves or revolves around content. .

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