Wed.Dec 11, 2019

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Four Human Resources Trends to Watch Next Year

Associations Now

Whether it’s boosting your recruitment marketing or introducing your team to AI-powered machines, there are a lot of HR trends to keep an eye on for next year. Here are a few that could affect your organization. The work of the HR department is changing significantly as we enter the third decade of the 21st century. Don’t get caught off guard—make sure you’re tracking these HR trends for the year ahead.

Resources 102
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How to Turn Around Your Sponsorship Revenue

Velvet Chainsaw

If your conference is like most, sponsorship revenue is underperforming. There are two benchmarks we like to use to identify healthy conference revenue business models: Industry revenue — 30 percent or more of a conference’s total revenue should come from the combination of sponsor, exhibit and advertising revenue. Expo/sponsor revenue ratio — for every $3 in expo revenue, a thriving sponsor program will generate $1 of revenue or more (a 3-to-1 or better ratio).

Revenue 72
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These Associations Are on the Cusp of a Big 2020

Associations Now

In a variety of fields—from offbeat holidays to federal events to rising supplements—2020 is going to be a major point of change and attention. Here are a few groups that will be making a big impact. With the nature of the news cycle and the passage of time, some groups have bigger impacts than others in certain years. And 2020 is by no means an exception.

Library 98
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Starting Chapters? In 2019?

Mariner Management

According to the 2019 Chapter Benchmarking Study , the trend looks more like it’s about closing chapters. But that’s not the story over at PEN America , a literary organization with nearly 100 years of history. They launched new chapters in six focus regions: Austin, Birmingham, Detroit, Piedmont North Carolina, Tulsa, and Dallas/Fort Worth. The idea: to ensure that supporters of literature and free expression have a home across the country and to unify communities at a time of deep divisi

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Challenge Your Teams to Innovate Every Year

Associations Now

SVP Chris Strong of the National Business Aviation Association shares how he thinks about innovation and strives to improve his events year after year. To creative innovative and interactive meetings, planners around the nation are raising the bar on productivity and capitalizing on attendee experience. In Orlando, seven planners have exceeded in this realm, setting the bar high for both their peers and the industry.

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Give Your End-of-Year Fundraising Efforts A Boost

Associations Now

With Giving Tuesday behind us, fundraisers are now focused on wrapping up 2019 strong. If you want to get the most out of your year-end campaign, follow these simple steps. Many associations rallied to raise funds on Giving Tuesday , but a bigger season for giving is underway. Donors are more likely to contribute big as the end of the year approaches, said experts during two recent Network for Good webinars.

Revenue 90
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Daily Buzz: Using Data to Diversify Your Organization

Associations Now

How data can help create a more inclusive workplace. Also: a sustainable approach to professional development. No matter the industry, it’s important for organizations to be diverse. A report by McKinsey & Company demonstrated that companies with the most ethnically diverse executive teams are 33 percent more likely to financially outperform their peers.