Mon.Dec 27, 2021

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The Bright Side of Disruption—.orgCommunity’s 2021 Initiatives

.orgSource

The challenges of 2021 also brought opportunities to learn, grow, and shift perspective.orgCommunity’s goal is to advance this bright side of disruption. The organization, our professional development and networking affiliate, was launched by my business partner Kevin Ordonez and me to help our colleagues solve their toughest problems. Our goal is to connect association […].

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Opening the Door to Volunteers

Mariner Management

Originally posted December 24 on Event Garde. As recently as this month, December, an association pro began a Collaborate discussion with the question “are associations seeking a reduction of volunteers interested in board or officer positions?” Volunteer burn-out is real and for many associations, we saw that with increasing clarity in the past 18 months.

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Driving Innovation Through Asking Your Members

Association Strong

A great speaker said, "Information is power. But the "feeling is the fuel." Find the feeling of your members and they will buy. Do you take the step to actually ask your members what they want. what their pain points are? This is where the greatest value exist. in asking. Or do you rely on your board to determine the value proposition with no member input.

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New Year – Time for a Reset

Mariner Management

As we turn the page to a new year, we have the opportunity to leave things back in 2021 and start fresh on others in 2022. Here are a few resources to get that reset buzz going …. 8 Steps to Design an Effective Nonprofit Board Training Program | Wild Apricot/Personify – just seat a new board or need to reset your current board? Tatiana Morand offers some ideas.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Win back Your Past Subscribers to Grow Faster

Robert Skrob

How do you reactivate your churned subscribers? Do you have a campaign inviting past subscribers to rejoin your subscription? If not you are missing out on a huge opportunity. Rather than accepting a cancelation as a rejection, assume cancelations means, “not yet.” Let’s juice up your offer to help your subscriber make the leap back into your subscription program.

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