Mon.Jun 05, 2017

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10 Future Work Skills to Teach Your Members

WBT Systems

Is your association helping members develop the work skills they need for the future? Associations have traditionally offered education on the competencies members need to excel in their industry or profession. For example, association management societies like ASAE provide education on competencies such as governance, chapter relations, and membership engagement.

Education 249
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Fear vs. innovation: what’s ultimately driving your organization?

YourMembership

Last week, I participated in ASAE’s inaugural XDP (experience design project) conference. Over 1,200 people attended, and I had the honor of being a team leader, facilitating discussions among a small group throughout the day. The event itself was created to encourage innovation; to get associations to rethink their conferences, breaking out of the ho-hum.

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Go Visit Your Members

Eric Lanke

I've written about this before, but I recently had another experience that again underscored the value of going out and visiting your members where they live and work. I was sitting next to this member at dinner at an earlier function we both attended. Why don't you come down and visit us sometime? he said. I'd love to show you our operation. It was all the invitation I needed.

Industry 100
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Turn Your Multitasking Struggle Into a Single-Tasking Juggle

Association Adviser

Jacob Wilder, CAE, BOMA Georgia. “You will never reach your destination if you stop and throw stones at every dog that barks.”. That quote from renowned British Prime Minister Winston Churchill is a great illustration of today’s busy association professional, as they tackle the multitude of projects, problems and people that demand attention and priority.

Georgia 117
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Association-Backed Kickstarter Campaign Looks to Save the Penguins

Associations Now

A Kickstarter campaign from the Association of Zoos and Aquariums will help grow the population of an endangered penguin species native to South Africa. The Association of Zoos and Aquariums (AZA) is dedicated to preserving the planet’s wildlife, and now it’s holding a Kickstarter campaign to save African penguins from extinction. In addition to decreasing food supply and a changing habitat, this penguin species is endangered because people have been overharvesting their guano—which the penguins

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TESOL Association Opens Up Offerings to Nonmembers

Associations Now

To broaden its reach to English language teaching professionals, TESOL International Association has developed new ways for nonmembers to contribute to and learn from the association. TESOL International Association, which serves English language teaching (ELT) professionals around the world, has opened up its online networking and professional development hub to nonmembers for the first time.

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5 Ways to Repel Millennials From Your Association

Association Success

They'll be fleeing in no time! We’re lazy narcissists. We destroy everything. We gave up home ownership in favor of avocado toast. Love us or hate us, we’re the largest generation to date, and we are job hunting. If you are unlike the many who are working to attract us as employees, here are five ways to craft the work environment that will lead us straight out the door, in order from least to most offensive.

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A Path for Gender Parity in the C-Suite

Associations Now

Men and women are equally qualified to lead, but what’s going on when nearly all new corporate leaders are men? A recent informal study suggests a path to parity. Talking about differences between men and women leaders is a tricky business. Nobody wants to lean on generalizations about how different genders handle C-suite jobs; “women are like this” and “men are like that” commentaries is the stuff of bad 80s stand-up comedy routines.

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Monday Buzz: Boost Meeting Engagement Without Breaking the Bank

Associations Now

You don’t have to make radical changes to improve engagement at your meeting. Here are a few simple things to try. Also: Is there a downside to discounting member dues? We all know the basic association meeting format by heart: morning keynote speech, followed by a few panels, then a break, followed by more sessions and a social hour. It’s a format that works, but you might want to shake things up a bit for your next meeting to increase attendee engagement.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Month of Events Promises to Be Udder Delight for Dairy Lovers

Associations Now

This June marks the 80th anniversary of National Dairy Month, a celebration of everything the U.S. dairy community brings to the table. Stepping out of the barn and into the spotlight, farmers across the country this month will give consumers an inside look at the people, processes, and passion behind their favorite dairy goods. National Dairy Month, which kicked off June 1 with World Milk Day, features ice cream festivals , cheese-making demonstrations, and farm breakfasts that mix educational