Association Adviser
APRIL 24, 2019
Natasha Bethea, senior manager for membership at the Association for Psychological Science, talks about strategizing for your career, getting a mentor, and living a life in purpose on purpose. The post Living in Purpose on Purpose as a Young Association Professional appeared first on Association Adviser.
Associations Now
APRIL 24, 2019
With privacy regulations on the rise at the national, state, and global levels, many organizations—along with their chief privacy officers—are sweating the potential compliance impact, Gartner finds. What’s keeping your average leadership team up at night? If you guessed “compliance,” you might be having a few sleepless nights yourself. The latest edition of Gartner’s “Emerging Risks Monitor Report” revealed that “Accelerating Privacy Regulation” was at the top of organizations’ list of concerns
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HighRoad Solution
APRIL 24, 2019
Marketing for associations takes different forms. Marketing automation tools and email automation tools sometimes get confused with each other. While they do share some functionality, your marketing strategy depends on knowing the difference and knowing how to get the best from each.
Associations Now
APRIL 24, 2019
By focusing on education, associations can provide value to corporate sponsors and members, while also boosting nondues revenue. Partnering with corporate sponsors to produce education is a great strategy to help your members, prove value to corporate sponsors, and boost nondues revenue, contends Bruce Rosenthal, strategic advisor at Bruce Rosenthal Associates, LLC.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Delcor
APRIL 24, 2019
Jelen will further enhance DelCor's strategic technology consulting for associations and nonprofits. SILVER SPRING, MD — DelCor Technology Solutions, Inc., announced that Tom Jelen has been named as the organization's latest addition to its burgeoning strategic technology consulting team. Jelen brings 20 years of experience working with associations and nonprofits to DelCor, the last 13 of which were spent at the American Speech-Language-Hearing Association (ASHA)—most recently as Director of Di
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Disciple Media
APRIL 24, 2019
The safety and wellbeing of customers is a top priority of any responsible company, yet many take online safety for granted. It’s easy to assume that no one is going to come to any real harm when they’re just browsing the web or updating their social media profiles. Unfortunately, mainstream social media presents a raft of threats to both people’s digital security and privacy and even to their physical wellbeing.
Associations Now
APRIL 24, 2019
Disruption requires an ability to react and make decisions quickly. Consider a model for decision making from the military. Also: why planners need a crisis management team. To stay ahead of the competition in disruptive times, speed is of the essence. Organizations would be smart to take a lesson in faster decision making from the military, according to consultants George Stalk Jr. and Sam Stewart, writing in Harvard Business Review.
Velvet Chainsaw
APRIL 24, 2019
Your guidepost for event-technology decisions should be to put your customer’s experience before your staff efficiency. As the event-tech space continues to evolve with a number of mergers and acquisitions, I see four changes coming for larger annual conferences. #1. Security is Expensive, but Critical. Conference organizers are generally unaware that last year most event-technology software companies lost three or more months of future development time to focus instead on compliance requirement
Associations Now
APRIL 24, 2019
How to achieve the next level of engagement at your event. By Beth Surmont CAE, CMP. Events are made up of individuals who happen to gather in the same place. Each person comes with their own objectives, ROI and career aspirations (to name a few). There might be overlap in areas of interest, but we have not yet built a community where people put the needs of the group over their own; this is the next level of engagement.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
APRIL 24, 2019
Two major healthcare groups have launched Leadership Evolve, a multimedia content initiative that aims to improve collaboration among leaders in medical facilities. The website for Leadership Evolve , a joint initiative of two healthcare associations, lays out its main thesis right up top: “To achieve great outcomes, leadership must evolve.”. Developed by the American Association for Physician Leadership (AAPL) and the American Hospital Association (AHA), Leadership Evolve offers a digital store
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