Socious

OCTOBER 3, 2016

“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman. That’s insightful information. Really mind-blowing. And funny because it’s so accurate. There are a ton of surveys out there today, and not all of them result in worthwhile information.

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Survey 244

Eric Lanke

OCTOBER 3, 2016

I just finished reading the latest white paper from Elizabeth Weaver Engel of Spark Consulting, this one written with Shelly Alcorn of Alcorn Associates Management Consulting, entitled "The Association Role in the New Education Paradigm." If you'd like a copy, you can download it here. Dealing with the fundamental thesis of the white paper--that there is a crisis brewing in the global education-to-employment system, and that associations are uniquely positioned to provide useful solutions--is a

Education 124

Education Certificate Analysis System 124

Socious

OCTOBER 3, 2016

“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman. That’s insightful information. Really mind-blowing. And funny because it’s so accurate. There are a ton of surveys out there today, and not all of them result in worthwhile information. Despite that, surveys can be incredibly useful, especially for associations.

Survey 100

Survey Los Angeles California Industry 100

Associations Now

OCTOBER 3, 2016

By inviting its scientists to a Wikipedia edit-a-thon, the American Geophysical Union helped to boost the quality of the Earth and space science information available to the public. You’ve heard of telethons, dance-a-thons, and hackathons. But edit-a-thons? It’s an event that makes sense for a giant content repository like Wikipedia, which encourages groups of experts to collaborate to review and enhance the online encyclopedia’s content in their specialty areas.

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District of Columbia Review Social Media Content 110

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Beth Kanter

OCTOBER 3, 2016

With one more week to go, T he Happy Healthy Nonprofit: Strategies for Impact without Burnout has made to the #1 slot on Amazon’s Top 100 Nonprofit Books. Special thanks to everyone who pre-ordered a copy. If you haven’t yet, you can order your copy here. Here’s a summary of recent interviews, reviews, and guest posts related the Happy Healthy Nonprofit.

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Review Strategy 58

Beekeeper Group

OCTOBER 3, 2016

This article was originally posted on CQ Roll Call’s Connectivity blog. In the grassroots departments of corporations, nonprofits, or trade associations, discussion often revolves around a signature advocacy campaign. This signature advocacy campaign could take the form of a basic online petition, or a fully-fledged initiative complete with an advocacy center, paid and earned media, printed collateral and in-person meetings.

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Organization Washington Social Media Maine 37

Associations Now

OCTOBER 3, 2016

CompTIA set out to learn why girls show less interest in tech jobs than boys and what can be done about it. The research led to a new campaign to show girls what the wide landscape of tech careers looks like. Women hold only 25 percent of technology jobs. CompTIA, an association that represents the information technology industry, wants to change that.

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Class Technology Education Industry 107

Associations Now

OCTOBER 3, 2016

We’re a long way from gender equality in the office. But a new study suggests more women are pressing the question to the people who can change things. Once again, the news about women and workplace compensation and C-suite representation isn’t good. But there are hints that the workplace is starting to listen. Last week, LeanIn.org and McKinsey & Co. released their annual “ Women in the Workplace ” study, which looks at unequal treatment at corporate America in terms of pay, executive

Report 101

Report America System Leadership 101

Associations Now

OCTOBER 3, 2016

In an effort to remind the public that travel agents offer an essential service for globetrotters, the American Society of Travel Agents announced that it plans to charge its members a transaction fee to pay for increased industry marketing. An association for travel agents wants to remind travelers that, yes, travel agents still exist and have a useful service to offer.

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Video Cost Report Marketing 81

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

OCTOBER 3, 2016

Moving your data from one AMS to another? Check out this guide for tips on how to make the process less painful. Also: how other firms “borrowing” your ideas can be a boon for innovation at your organization. Switching from one membership software platform to another can be a total pain, particularly because large amounts of data need to be converted.

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Software Innovation Tips Process 64