Association Success
FEBRUARY 25, 2019
Align your priorities with the career stages of your membership. As an association professional, do you ever feel like you are facing a laundry list of competing priorities? Are you searching for a new approach to reach your current and future members? Many associations face the same challenges. Legacy programs require resources but may be providing less value over time.
WBT Systems
FEBRUARY 25, 2019
8 Ways to Build Educational Partnerships with Chapters. Read more about 8 Ways to Build Educational Partnerships with Chapters.
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Jamie Notter
FEBRUARY 25, 2019
This post is part of a new series investigating workplace culture at a more advanced level (hence the “401” moniker, like you only get access to this course your senior year…), digging into what we see emerging as the “essentials” of culture in the 21 st. century. Beware, these posts are often a bit longer. --. Peter Senge wrote The Fifth Discipline nearly 30 years ago, so systems thinking is by no means a new idea—though looking at most organizations, you might think it was.
Eric Lanke
FEBRUARY 25, 2019
Sometimes I feel exactly like the tightrope walker in the picture accompanying this post -- out on a thin and dangerous wire, leaving one position of safety with the hope of reaching another, alone, and with only the balance pole of my wits and my association's mission to stabilize me. The first position of safety? That's my current organization, where, although there are some strong winds buffeting us, things are working well and people are satisfied.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Associations Now
FEBRUARY 25, 2019
Having played a key role in the rise of venture capital in the real estate space, the National Association of Realtors’ strategic investment arm will expand its accelerator program into the commercial real estate market. The National Association of Realtors wants to drive more tech-minded thinking in the commercial real estate sector. Its tactic of choice?
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Associations Now
FEBRUARY 25, 2019
As we use more and more files on a given day, it’s becoming harder and harder to track them. That means a stronger strategy around file management is necessary—both technically and practically. To start off here, I’d like to describe a situation that is destined to sound familiar to you or someone at your association. Let’s say that you get an email from someone up in the C-suite asking for a specific piece of information—like the level of growth your organization saw in its social media account
.orgCommunity
FEBRUARY 25, 2019
Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. Aimee Pagano’s recent 30 on Thursday webinar, Survival Kit for Building Your Buyer’s Journey, brought this message home. Machines are giving us the ability to understand and communicate with members more personally than ever before. If you seek to deeply engage constituents (And, who doesn’t?
Associations Now
FEBRUARY 25, 2019
A recent report from UCLA’s management school suggests that treating your weekends the same way you would a vacation might allow you to approach the start of your workweek with a little more energy. Taking a day off might feel impossible sometimes, but there may be a simple solution to helping improve your work-life balance. And it has everything to do with how you spend your weekend.
Associations Now
FEBRUARY 25, 2019
Postconference surveys are an easy way to get attendee feedback, but asking leading questions will skew the results. Also: Take the first steps toward a diverse board. Asking attendees for meeting feedback can be a great way to gain insight into what went well and what needs improvement moving forward. But how you word survey questions can have a big influence on the answers your receive.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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