Thu.Nov 09, 2017

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10 email marketing best practices for your organization.

YourMembership

In 2015, the Direct Marketing Association (now the Data & Marketing Association) reported email had the highest ROI of any marketing channel. Surely, they must have been on to something. By 2019, the number of registered email accounts is predicted to reach nearly six billion. So much for email becoming a dying breed of marketing. The post 10 email marketing best practices for your organization. appeared first on YourMembership.

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Evolving Your Community as It Grows

Higher Logic

The best entrepreneurs and CEOs think about time in two chunks—five years and 100 years (is this something we can source?). To be a good leader, you need to be able to juggle short term thinking with (very) long term planning. How do you have a great Q4 but also set your company up for success in the next 100 years? Good community managers often see themselves and are perceived by others as leaders in their trade.

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The Best Way to Create an Amazing Subscription Website

Wild Apricot

In this guide I’m going to explain the best and easiest way to create a subscription website.

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How to Increase Your Association’s Online Success

GrowthZone

Article by membership pro, Frank Kenny. If you could dramatically improve the odds of someone saying yes to joining your association (and your other requests), would you go for it? What if I told you it didn’t take all that much effort? Would you say, “tell me more!”? When it comes to online marketing, many associations make their lives much harder than they need to be.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Future-Proof Your Association By Innovating Small

Association Adviser

Earlier this week, ASAE leaders convened in Atlanta for a leadership retreat focused on anticipating and managing change. On Tuesday, futurist and speaker Scott Steinberg delivered a keynote to get attendees thinking about the types of change associations face and how they can better recognize and harness the power inherent in its inevitable march forward.

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Social Media Strategy: Hi Impact Task #1

Slice-Works

How many of you would be willing to pack the family car and drive off to vacation without first deciding where you are going, what to pack, how long to stay, or what you’re going to do? Having a plan is what makes your vacation a success. This is what social media strategy does for you. It maps out your destination and how you’re going to get there.

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5 Ways To Prepare For Facebook’s Newsfeed Changes

Beekeeper Group

From Campaigns & Elections Campaign Insider blog: Facebook ?has started ??testing ??a?? new ??feature—splitting?? the ??traditional?? newsfeed into ??two??separate ??feeds.?? In Sri Lanka, Bolivia, Slovakia, Serbia, Guatemala, and Cambodia, ???users’ primary?? feed now ??contains?? original?? content from?? your ??friends?? along ??with?? paid ??

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