Thu.Mar 28, 2019

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Daily Buzz: Identify Preferred Pronouns on Conference Badges

Associations Now

Why preferred pronoun stickers or ribbons can create a more inclusive meeting. Also: Is a product-line model hindering your association? Conference badges can give a lot of information: name, title, social handles. But one element that tends to be missing is an attendee’s preferred pronouns. At ACES: The Society for Editing’s 2019 Conference, attendees could add preferred pronoun stickers to their name badges.

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Are Associations Positioned Too Narrowly?

Smooth The Path

The world of work is challenging associations to expand our thinking about what an association does. We have been narrowly confining our thoughts about what an association is, until now… Some say an association’s job is to provide networking and professional development. But we can offer networking opportunities that are not well attended and professional development that leaves members feeling bored and uninspired.

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Building Relationships with Members: How to Thrive in the Small Village of Congress

Beekeeper Group

From the Congressional Management Foundation blog: Earlier this month, representatives from organizations such as the National Association of Manufacturers, the American Library Association, and the American Heart Association gathered for, “Building and Maintaining a Working Relationship with Congress,” a presentation by the Congressional Management Foundation at the Advocacy Leaders Network, produced by the Beekeeper Group.

How To 28
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3 Lessons from a Unicorn: How to Harness Customer Feedback to Drive Brand Growth & Success

Higher Logic

Facts: The Unicorn is Scotland’s national animal; you are reading this right now; and Glossier, a direct-to-consumer beauty brand, recently joined the ranks of other female-founded “unicorns” (privately held startup companies valued at over $1 billion). How? Customer listening. Emily Weiss, Glossier founder and CEO, managed to transform what started in 2010 as her beauty blog Into the Gloss. into a beauty brand valued at $1.2 billion, and they recently launched Glossier Play, their colorful spin

How To 214
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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SURGE Co-Creation: What’s in Store?

Association Success

Announcing the speakers and sessions for our May 1-2nd interactive virtual conference! It is with great excitement and anticipation that we announce the full SURGE Co-Creation session and speaker line-up for our May 1st-3rd interactive virtual conference. What is SURGE, you ask? SURGE is a virtual conference that airs over three days. While the pre-recorded video sessions play, an attendee chat runs alongside, where both attendees and speakers are writing in.

eBook 113

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An Event-Focused Solution to Closing the Skills Gap

Associations Now

Recognizing an imminent labor shortage in its industry, the National Kitchen and Bath Association launched a conference program for local high school students to build awareness about careers in residential construction and design. It’s a model for others to consider. Manufacturing , hospitality , construction , and cybersecurity. These are just a few of the industries that are concerned about a looming skills gap and are taking proactive steps to attract young people to their workforce.

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Foresight Focus: Artificial Intelligence

Association Adviser

This is the first in what will be an ongoing and semi-regular series of columns examining specific foresight issues for association decision-makers. This column focuses on artificial intelligence. Please listen to my recent two-part interview ( Part I and Part II ) with Celisa Steele of the Leading Learning podcast for an extended exploration of my thoughts on AI.

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The Coalition Fighting “Hair Discrimination” in the Workplace

Associations Now

The CROWN Coalition is backing proposed anti-discrimination legislation in California that would prevent workplace hair-grooming rules that often ban styles that black women prefer. A measure pending in the California legislature puts its focus squarely on a workplace issue that has gained increasing attention in recent months: hair discrimination. This week, a group called the CROWN Coalition—an alliance that includes the National Urban League, Western Center on Law & Poverty, Color of Chan

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Clean as you go

Effective Database

A good cook or baker knows that, when working in the kitchen, you clean as you go, so that there isn’t a HUGE mess to clean up when you finish. The same is true for data management. Clean as you go. If you’re entering registrations for events, or new memberships, or whatever, as you enter data, clean up the other data you see that needs to be cleaned.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Inspiration in a Box From One Traditional Meeting Venue

Associations Now

How one organization used a traditional venue to create an unconventional, out-of-the-box experience at their inaugural winter meeting. The buzzword in event planning is “experiential,” with planners turning to unconventional meeting venues — such as art galleries, factories or parks — to provide attendees with experiences they cannot have in any other destination.

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How to Thrive in the Small Village of Congress

Beekeeper Group

From the Congressional Management Foundation blog: Earlier this month, representatives from organizations such as the National Association of Manufacturers, the American Library Association, and the American Heart Association gathered for, “Building and Maintaining a Working Relationship with Congress,” a presentation by the Congressional Management Foundation at the Advocacy Leaders Network, produced by the Beekeeper Group.

How To 28
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AMP for Email Is Ready, But Is It the Future of Email?

Associations Now

The initiative by Google to reinvent email for interactivity has been gestating for a year, and now it’s ready for people to try—and if it works, AMP for Email could change email forever. Google’s long-gestating efforts to reinvent what can be done in an email are finally coming to light—and, depending on your disposition, might be worth getting excited about.

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Association Reaches Out After Suicides By Gun Violence Survivors

Associations Now

In the wake of the deaths of two survivors of the Parkland shooting and the father of a child killed at Sandy Hook, the American Association of Suicidology is working to connect high schools and survivors with professional help. News this week that two survivors of last year’s Parkland shootings, as well as the father of a child killed in the massacre at Sandy Hook Elementary school, had died by suicide prompted at least one association to take action.

System 80
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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Conference Circuit: Customer Engagement

Associations Now

Rundown Exhibitors: 33. Event Sponsors: 26. Keynotes: 2. The Professional Association for Customer Engagement’s Annual Convention & Expo begins next week in San Antonio. Hundreds of customer engagement and contact center experts from across the country are headed to south-central Texas to share best practices, discuss advancements in technologies that will improve the industry, and learn about tools and techniques they can immediately implement back at the office.