Thu.Feb 21, 2019

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Why I’m Optimistic About the Future of Association Governing

Association Success

Shifting away from orthodox beliefs. In my new eBook, Foresight is The Future of Governing: Building Thrivable Boards, Stakeholders and Systems for the 21 st Century , I a rgue that associations must create a different future of governing by focusing the work of governing on the future. As I explain: Associations need their boards, with the support of their staff partners and other. contributors, to focus their attention on understanding, anticipating and preparing. for a complex and uncertain f

eBook 74
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Grab Your Trapper Keeper and Your Lunchbox, It’s Time to Dust off Those Research Paper Skills: Why association publications make a huge impact

AMR Management Services

What if you could increase the influence and reach of your association, make it the first organization that legislators, media and like-minded groups turn to for information, and set it apart as a.

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Two Methods to Motivate Members

Smooth The Path

Often our job is to motivate members. We motivate members to join and then to take action. We push them to purchase something or contribute. Sometimes we are even in a position to influence our members to make changes in their business or career. One way to motivate members is to use fear. Show them the dismal future in store if they stay the course.

Course 68
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Measure What Matters: KPIs For Online Community Success

Higher Logic

Trying to figure out how to measure the success of your online community? There's no one size fits all approach for picking Key Performance Indicators (KPIs). That shouldn't come as a surprise – all communities are different, so how you measure the success of an internal community within an organization may differ from that of an external association or customer support community.

Handbook 120
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Employee Termination Checklist for Associations

GrowthZone

Tweet This is part two of our two-part blog series on association employee termination best practices. This checklist from goptg.com will help associations ensure they are protecting their data during what is typically a stressful situation – employee termination. Disable and change all passwords for Windows Domain accounts. Disable email access. Remove access from any 3rd Party applications (whether they’re on-premises or in the cloud).

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How Much Do Sellers and Buyers Trust Our Tradeshow Environments?

Velvet Chainsaw

The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model. That, and the others explored in the five realities of today’s B2B buyer post, and how those insights can be applied to evolve the traditional expo, remain major issues today.

Cost 82
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Conference Circuit: Geriatric Psychiatry

Associations Now

Rundown Attendees: 1,000 plus. Exhibit Booths: 40 plus. Preconference workshops: 3. The American Association for Geriatric Psychiatry’s 2019 Annual Meeting starts next week in Atlanta. Attendance is expected to exceed 1,000. Hundreds of physicians and other healthcare professionals focused on late-life mental illness are headed to Atlanta next week to hear about cutting-edge research and clinical innovations and to interact with industry leaders and other attendees.

Atlanta 60
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Don’t Go the Extra Mile in the Wrong Direction

SOS Association

By Jeff Falcusan. SOS Account Executive. About Jeff. A few days ago, I ran out to grab a quick take-out lunch in advance of a conference call. Because it was an unseasonably cold day, I ordered a bowl of soup. When the cashier handed me my order (previously bagged up by a different employee), I made a beeline to the napkin and utensil station. Before I could get there, the cashier shouted, “Don’t worry, I threw some utensils into the bag!

Revenue 56
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Proposed Mugshot Rule Pits Privacy Against the Public’s Right to Know

Associations Now

A proposed New York state law that would bar the public release of mugshots to prevent their exploitation online has set up a conflict between privacy and the public’s right to know. Organizations on both sides are speaking out. How much does a person’s mugshot add to the public discourse? And is it worth the cost to that person’s reputation? That issue is on the minds of lawmakers in New York state—and by extension, groups focused on journalism, law enforcement, inmate rights, privacy, an

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Don’t Go the Extra Mile in the Wrong Direction

SOS Association

By Jeff Falcusan. SOS Account Executive. About Jeff. A few days ago, I ran out to grab a quick take-out lunch in advance of a conference call. Because it was an unseasonably cold day, I ordered a bowl of soup. When the cashier handed me my order (previously bagged up by a different employee), I made a beeline to the napkin and utensil station. Before I could get there, the cashier shouted, “Don’t worry, I threw some utensils into the bag!

Revenue 40
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Alliance’s Cybersecurity Toolkit Aims to Help Small Businesses

Associations Now

The Global Cyber Alliance, which has the backing of major municipal law enforcement agencies, is launching a toolkit that aims to make strong security something that even a small business can attain. Often, the organizations that need help with cybersecurity issues the most are the ones that can afford it the least. That’ s why the Global Cyber Alliance is launching a new campaign targeting small businesses, with the help of Mastercard.

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Daily Buzz: Govern for the Future

Associations Now

Governing associations with a forward-thinking approach will keep them relevant. Although changes can be hard, trends in the industry are pulling organizations that direction anyway. Also: throwback Thursday, ASAE-style. Changes in an organization are not always welcome—especially when it comes to governance. But to stay relevant and attuned to industry shifts, that often means boards, stakeholders, and other teams will have to shift their ways of thinking, and their processes, too.

System 45
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Why Diversity and Inclusion Needs to Guide Credit Unions Moving Forward

Associations Now

Against the backdrop of Black History Month, the chairman of the Credit Union National Association wants diversity and inclusion added to the seven principles that have guided co-ops for 175 years. While many groups today tout the notion of diversity, the chairman of the Credit Union National Association, Maurice Smith, is calling for the International Co-operative Alliance to do more than just talk about diversity and inclusion.

Raleigh 106
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.