Smooth The Path

SEPTEMBER 27, 2018

The blog post you are reading right now is the 777th post I have written for this blog. For over five years I have written two or three posts a week. For people who do not write a regular blog, this schedule seems daunting, and people often ask if I am ever afraid that I will run out of ideas. The truthful answer is yes, but the next idea always comes.

Project 74

Project Association Value Conference Communications 74

Higher Logic

SEPTEMBER 27, 2018

It’s Thursday afternoon, the weekend is around the corner, and you’ve scheduled five different emails, each with its own list segment, for early next week. You wrote the copy. You created templates and laid it out. Unfortunately, you’ve yet to begin testing, and this quality assurance step of the production process is imperative to ensure content accuracy and display functionality.

Process 120

Process Tips Review Project 120

Association Adviser

SEPTEMBER 27, 2018

Education is one thing no one can ever take away from an individual, but it is something that can be hard to access, especially at the college level and beyond. Rajika Bhandari, Ph.D., senior advisor, research and strategy, works to expand access to higher education for students and faculty worldwide by leading research, evaluation and thought leadership activities for the Institute of International Education where she also directs the Center for Academic Mobility Research and Impact.

Education 105

Education Project Survey Cost 105

Associations Now

SEPTEMBER 27, 2018

As made-for-Instagram pop-ups grow in popularity nationwide, it may be time for your association to make its next conference more photo- and selfie-friendly. A few ways to get it done. Have you heard of the Egg House , Dream Machine , or the Museum of Pizza ? Neither had I, until a family friend told me she went to Brooklyn-based Dream Machine over the summer.

Milwaukee 105

Milwaukee Social Media New York Conference 105

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

GrowthZone

SEPTEMBER 27, 2018

LinkedIn is the world’s largest professional network with over 562 million users in more than 200 countries. It is a powerful tool, especially for associations who want to reach members, legislators, journalists, and prospects. With persistence, associations can benefit from utilizing this platform to bring better visibility to their organization. Having a robust LinkedIn association page isn’t enough, engaging current followers attracting new ones is key.

Social Media 92

Social Media Newsletter Member Engagement Content 92

Velvet Chainsaw

SEPTEMBER 27, 2018

Is your annual meeting more like a time capsule or a time machine? Conferences that are like time capsules promote and preserve nostalgia and the past. Conferences that are like time machines teleport people to the future so they can discover what’s next. Conferences that resemble time capsules defend the status quo and traditions. Events that are like time machines invest in preparing their audience for what’s coming around the corner.

Innovation 79

Innovation Conference Revenue Committee 79

Association Success

SEPTEMBER 27, 2018

We are launching a competition for the SURGE Optimism Pioneer Award. The winner will feature at November's SURGE conference! Change might be afoot. The environment around us might be transforming rapidly, and technology might be posing all sorts of disruptions – but this does not need to be cause for concern. While innovation and adaptation are themes that resound throughout industry discussions, we don’t need to see change as a necessary reaction to our context.

Innovation 60

Innovation Case Study Video Project 60

Associations Now

SEPTEMBER 27, 2018

With emoji more popular than ever, the Unicode Consortium, a nonprofit that oversees the process of creating an emoji, wields unusual pop-culture power. Here’s how it found itself on that lofty perch. Emoji—the iconic pictographs hiding in your phone’s keyboard—have become a key part of the fabric of digital life. And their influence is growing. In 2015, Oxford Dictionaries named an emoji, “Face With Tears of Joy,” its word of the year.

Organization 66

Organization New York Proposal System 66

.orgCommunity

SEPTEMBER 27, 2018

There’s plenty of anecdotal information about how the workforce is using technology. So, when something factual finds its way to my inbox, I take a second look. Recently, I came across the Nonprofit Trends Report from Salesforce. To a person who makes it her business to help organizations maximize their electronic infrastructures, the results of this survey of 450 nonprofit leaders seemed bleak.

Technology 40

Technology Survey Innovation System 40

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

SEPTEMBER 27, 2018

Rundown Attendees: 2,000 plus. Education Sessions: 65 plus. Exhibitors: 60. APICS 2018, the leading supply chain conference, begins this weekend in Chicago. Attendance is expected to exceed 2,000. More than 2,000 logistics, procurement, manufacturing, and planning professionals will make their way to the Windy City this weekend to expand their skill set, explore new and different ways of thinking, and make new contacts.

Conference 45

Conference Chicago Innovation Leadership 45

Associations Now

SEPTEMBER 27, 2018

Nearly two-thirds of people think they can find a better job. Here’s how you can tweak your leadership style—and overall culture—to make them want to stay. They say people quit bosses, not jobs. And if that’s the case, then it really puts Gallup’s latest statistic on retention in perspective: Nearly two-thirds of workers think they could find the same job or better elsewhere.

Team 103

Team Newsletter Leadership Examples 103