Tue.Dec 06, 2016

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’Tis the season for product roadmaps.

YourMembership

Here’s where YourMembership is headed in 2017, and beyond, to drive more member engagement + increase membership for forward-thinking associations. Around this time, everyone is eager to learn what the New Year will bring. YM customers and partners are no different. YourMembership’s Product Roadmap constantly evolves. But, when the rubber hits the road in 2017, […].

Products 177
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Meet Your Community Manager: Will Machin

Higher Logic

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…). In this sixth installment, we’re introducing our newest community manager, Will Machin.

Kentucky 152
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Association Blunders Make Us Want to Stick Our Heads in The Sand

Smooth The Path

Think about a recent blunder you witnessed someone make. I could have been a politician, organization, group of people, CEO, or even an association. From the outside it is easy to understand why people are outraged. The blunder may seem hostile, mean spirited or perhaps just thoughtless. If you have ever been inside an association during a public blunder you likely saw that it was just thoughtlessness.

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Tuesday Buzz: Boost Membership With Automation

Associations Now

Tips for using marketing automation to maximize your membership reach. Also: Instagram announces some useful improvements. Getting new members is hard. But, according to Samantha Lake at Association Marketer , using marketing automation can make things a whole lot easier. Lake makes the case that thoughtfully installing automation into your member marketing efforts can help ensure brand consistency, boost engagement, and maintain relationships with current members.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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How To Design a Digital Badge Strategy

WBT Systems

Dramatic changes have occurred in how learning is recognized, accredited and validated. Digital Badges are a part of these changes and are set to make a big impact on education and certification programs in 2017. A flexible, structured Digital Badge Strategy applied to your planned and existing online learning programs will help to validate your badging initiative – ensuring that you meet your learning and organisational goals.

Strategy 259

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Olympians Group Unveils Grants Program to Help Athletes Give Back

Associations Now

The World Olympians Association is launching a grant program to assist Olympians who are working to make the world a better place. Through the World Olympians Association ‘s (WOA) Service to Society program, national Olympians associations (NOAs) can apply for grants to boost Olympian-led projects that give back to their communities. The grants are up to $5,000 each, and five will be awarded—one for each continent represented in the Olympic rings.

Project 55
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Best Benefit Ever: Reading Library

Associations Now

The American Society of Radiologic Technologists has launched a new benefit that allows members to easily access continuing-education materials. What is it? The American Society of Radiologic Technologists (ASRT) is a professional association for people working in medical imaging and radiation therapy. Its newest benefit—the Directed Reading Flex Plan —will give members quick and easy access to continuing-education (CE) materials in content areas and medical categories of their cho

Library 50
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Orthopedic Surgeons Launch New Open-Access Medical Journal

Associations Now

The American Academy of Orthopaedic Surgeons this week expanded its existing open-access options by launching a new online journal targeted at global audiences—one that fully follows open-access principles. “Open access” is the phrase on the tongues of many in academia, and with its latest publishing effort, the American Academy of Orthopaedic Surgeons is placing itself at the forefront of the trend.

Review 43
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Partnership Builds Police, Community Relationships

Associations Now

To build relationships between law enforcement and their communities, Big Brothers Big Sisters of Greater Los Angeles is engaging the Los Angeles Police Department in its mentorship program. To connect law enforcement with their communities through mentorship relationships, Big Brothers Big Sisters of Greater Los Angeles (BBBSLA) has partnered with the Los Angeles Police Department (LAPD).

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Don’t Manage Social Media Like the NFL

Associations Now

The National Football League in recent weeks has arguably earned more attention for its unusually tight social media policy than anything happening on the field. The league is starting to reverse course, but it nonetheless remains a great example of how not to manage a social strategy. A couple of months ago, the National Football League—which makes billions of dollars on television contracts each year—had a really bad idea.