Thu.Mar 25, 2021

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Members Want More Meaning

Smooth The Path

Members are looking for more meaning in their interactions with their associations. They wish for more meaningful: Connections because small talk doesn’t cut it. Programming because if they have to sit through another session about [insert beaten-to-death-superficial-industry-topic-here], they might have to stick a fork in their eyeball. Research because overall industry research doesn’t speak to their particular need, but custom does.

Content 148
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A Year In Review

Virtual

In this episode of Five Minutes with Andy, Andy Freed discusses Virtual has grown over the last year and learned a lot about about one thing: Appreciation. In this episode of Five Minutes with Andy, Andy Freed discusses Virtual has grown over the last year and learned a lot about about one thing: Appreciation.

Review 100
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The Two Best Practices for Innovation in Times of Crisis

Association Freak

Reading Time: 2 minutes. The COVID-19 pandemic has led some organizations to pivot in their operations. They’re doing this in ways and at a speed, they never thought possible. How are such quantum leaps possible in times of crisis, and what can we learn from that? An Expert in Innovation in Nonprofit Organizations I spoke with Dr. Peter Temes, Founder and President of The Institute for Innovation in Large Organizations (ILO).

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A Year In Review

Virtual

In this episode of Five Minutes with Andy, Andy Freed discusses Virtual has grown over the last year and learned a lot about about one thing: Appreciation. In this episode of Five Minutes with Andy, Andy Freed discusses Virtual has grown over the last year and learned a lot about about one thing: Appreciation.

Review 100
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Are You Doing Affinity Products Wrong? Member Value Comes First

Association Freak

Reading Time: 2 minutes. The Future Ain't What It Used To Be For Affinity Products. Are affinity products for associations a thing of the past? Or rather part of a future that looks very different? Membership organizations have always offered third-party products to their members. This usually means a discount, sometimes bearing the association brand.

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You’ve Got the Wrong Affinity Products: Value Comes First

Association Freak

Reading Time: 3 minutes The Future Ain’t What It Used to Be Are affinity products for associations a thing of the past? Or of a future that looks very different? Membership organizations have always offered third-party products to their members. This usually means a discount, sometimes bearing the association brand. Affinity products have served essential roles.

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6 Ways Young Members Are Secretly Boomers

Association Freak

Reading Time: 3 minutes In 2015, millennials surpassed Generation X to become the largest population in the workforce. The majority of the workforce is getting younger. Most membership organizations are seeing the average age of their membership go up. In response, nonprofit associations are prioritizing the attraction of young members. Young members are their future—future volunteers, future dues payers … Continue reading "6 Ways Young Members Are Secretly Boomers".