Wild Apricot
AUGUST 23, 2017
If you’re looking to manage your members on the go, you’ll be happy to know Wild Apricot built a membership management app for smartphones and tablets. Here's what you can do with it.
GrowthZone
AUGUST 23, 2017
A recent article in the career section of the ASAE website explores the ins and outs of the career paths available in the association industry. We’ve highlighted some key points in the excerpts below. In many ways, working for an association is different from working in other types of organizations. Here are a few characteristics that set them apart from the for-profit and government sectors.
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Associations Now
AUGUST 23, 2017
To meet a generational shift in membership, the Washington State Association for Justice hired an executive director who looked like its younger members. What happens when the heavenly bodies align? We get the jaw-dropping beauty of this week’s total solar eclipse (or, in my case, a near-total solar eclipse) which makes us stop and think for a moment about our existence in the universe.
GrowthZone
AUGUST 23, 2017
It’s easy to become complacent when it comes to internet security – particularly when it involves passwords. But don’t get fooled today (or any day). Use this quick checklist to make sure you have maximized your online security. Avoid checking email, bank accounts, logging on to social media, etc. when on public wi-fi. Don’t use same password for multiple sites and consider using a password manager.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Smooth The Path
AUGUST 23, 2017
“Who is helping to solve the member engagement problem?”, an association CEO and big thinker in our industry asked me yesterday. Many indicators point to a member engagement problem for associations. Many associations are facing shrinking annual revenues, low retention ratings and, are having a harder time recruiting volunteers and quality volunteer leaders.
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Association Adviser
AUGUST 23, 2017
Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue. Association Adviser: What does the future look like for associations?
Associations Now
AUGUST 23, 2017
How meeting planners can prioritize what matters most to their organization in planning their next event. Association executives want to hit a homerun with every conference. No one’s happy with so-so speakers, breakout sessions, food and entertainment—least of all the people who planned the event. So, what can conference planners do to ensure they are putting on the best possible meeting each and every time?
Association Success
AUGUST 23, 2017
Creating a video can be a daunting task: so here are my top tips for streamlining the planning process. Are you looking to harness the power of video content for your association’s marketing and outreach strategies? Would you like to shoot your own video? Are you intimidated by the task? If you are, I understand. Unfamiliar things are never easy. But video is an extremely effective communication tool - even if amassing the time, the resources, and the skills to produce a high-quality video can s
Associations Now
AUGUST 23, 2017
Evolving your meetings is going to take a new way of thinking. Also: TONL, a new ethnically diverse stock photo service, goes live. What should your organization do to carry your meetings forward? A blog post from Association Headquarters answers that question by sharing several highlights from a recent Association TRENDS on-demand webinar, “The Evolution of the Association Conference.” To start, identify the top three to four target markets and focus on serving them first.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Beth Kanter
AUGUST 23, 2017
United Way of Ohio – Healthy Eating Event. In the Happy Healthy Nonprofit , we shared many stories about how nonprofits are bringing wellness and wellbeing into the workplace with little or no budget. Recently, colleague Neil Parekh the of the United Way called my attention to the to the United Way of Central Ohio and its employee wellness initiatives focused on healthy eating.
Associations Now
AUGUST 23, 2017
With Same Day ACH debits going live next month, the New England ACH Association launched a campaign to get consumers to check their accounts more frequently. In anticipation of September’s rollout of the second phase of Same Day ACH , the New England ACH Association (NEACH) recently launched the Check@5 campaign to prepare consumers and financial institutions for faster debit payments.
Achieve
AUGUST 23, 2017
How is it already September? We’re wondering the same thing! As the new month approaches, we’re continuing our series on monthly preparations for the year’s busiest fundraising season. (Psst. If you missed. our August post. , check that one out first. Just don’t forget to come back!). Continue your year-end fundraising preparation with these steps this September. 1.
Associations Now
AUGUST 23, 2017
A recent Rand Corporation study finds that many employees work long hours, face on-the-clock harassment and abuse, and often feel like they don’t have enough time to do their jobs well. There may be a lot less physical labor involved in the information economy than there was in the industrial era, but it doesn’t mean work is easier. In a new report on the results of its 2015 American Working Conditions Survey (AWCS), the Rand Corporation paints a troublesome picture of the modern American
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Associations Now
AUGUST 23, 2017
The trade group INCOMPAS says its members are getting locked out of apartment complexes due to incentive programs and exclusivity deals with management companies—and has asked the FCC to step in with changes to the rules. Apartment industry groups, however, argue that their members have worked to ensure a competitive broadband landscape. When it comes to internet access, are apartment dwellers getting a raw deal?
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