Beth Kanter
JANUARY 3, 2019
Flickr photo by Geoff Livingston. I wish you a very happy and healthy 2019! I had a great holiday break, although unfortunately I got sick. And while illness isn’t the most energizing start of a new year, I kept replaying the words from the ballon song in the new Mary Poppins movie, “ there is no place to go but up.” Rituals are intentional small, tangible acts done routinely and carry meaning.
Association Success
JANUARY 3, 2019
Are Your Learning Programs Transformational? Learning is transformational: that means change should happen as a result of it. Is the learning you are providing engaging brains to change, or is it learning by name only? Associations have so much power to strengthen the workforce pipelines of their industries and develop mastery for individuals by better leveraging their educational portfolio to offer transformation.
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Smooth The Path
JANUARY 3, 2019
What do members think we sell to them? We sell membership, conferences, research, and books. Yes but, there is more. Members tell us they join for professional development and networking. . Yes but, there is more. They get knowledge and connections through the association. Yes, but there is more. How about strategies to think about and tactics to try?
Wild Apricot
JANUARY 3, 2019
These tips will help any organization save time and make their members' lives easier with the members location mapping gadget.
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Associations Now
JANUARY 3, 2019
As expenses rise, particularly for cultural organizations, membership programs become more important than ever to maximize support. Also: Before AI hits marketing full force, here’s how you should approach personalization. It might be a new year, but this is old news: Membership matters. And in 2019, membership programs might matter more than ever before.
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Associations Now
JANUARY 3, 2019
The American Meteorological Society’s 2019 Annual Meeting starts in Phoenix this weekend. But thanks to the government shutdown, at least 500 fewer attendees are expected. AMS is preparing for the worst, while hoping for the best. Imagine if little more than two weeks out from your organization’s annual meeting, a partial government shutdown meant that more than 10 percent of your expected 4,000 attendees—many of whom are government employees, researchers, and contractors—could likely no longer
Effective Database
JANUARY 3, 2019
The new year brings new resolutions. May I suggest that one of your New Year’s resolutions be the creation of one new data management habit within your organization? Here are some suggestions: Develop and use data integrity reports. Establish an internal users group that meets at least monthly. Conduct internal “data awareness” training sessions , so that all staff can understand what is in your database.
Associations Now
JANUARY 3, 2019
If your longtime employees are leaving your organization and you’re struggling to find new talent with the right expertise in a tough job market, you’re likely suffering from brain drain. Consider these strategies to ease the pain. Feeling drained? Considering the tight job market, odds are good that your association’s staff might be, as team members with specific expertise and institutional knowledge move on, move away, or reach retirement age.
Associations Now
JANUARY 3, 2019
The Global Speedrun Association, which manages online events for those who try to beat video games at breakneck speeds, is preparing its first live event—a gaming tournament complete with prizes and fan panels. An association devoted to a niche part of gaming culture is seeing some major growth at the moment—and that growth is coming in the form of events.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
JANUARY 3, 2019
Rundown Attendees: 4,000 plus. Oral presentations: 890. Posters: 500 plus. Rapid-fire abstracts: 86. The Soil Science Society of America’s 2019 International Soils Meeting begins this weekend in San Diego. Attendance is expected to top 4,000. Thousands of scientists, researchers, practitioners, educators, and students are headed to San Diego in the next few days to learn about the latest research, product development, and industry advances relating to the agricultural sciences.
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