YourMembership

OCTOBER 1, 2019

Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers. In fact, the Community Brands Digital Evolution Study shows that 71 percent of. The post 4 ways to balance data privacy with personalization for greater member loyalty appeared first on YourMembership.

Tips 253

Tips Communications Email Marketing Member Engagement 253

Wild Apricot

OCTOBER 1, 2019

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started.

How To 213

How To 213

Jamie Notter

OCTOBER 1, 2019

When I do keynotes about employee engagement, I usually show this slide that documents the absolutely abysmal progress we’ve made on employee engagement over the last 20 years (the numbers are from Gallup). We’ve spent billions on engagement, by the way, yet we’ve only managed to increase the percentage of “highly engaged” employees from 30 to 34. I did the math: at that rate, we need another 297 years to get to 100%.

Survey 133

Survey Strategy Leadership Team 133

Smooth The Path

OCTOBER 1, 2019

Why don’t people join associations anymore? Well, it could be because they do not hear about your association. When I talk to members, the vast majority say they become aware of the association because someone told them about it. A coworker, a peer, a friend, a professor, a boss, or a vendor encouraged them to go to a chapter event or a conference, and then they were hooked.

Recruiting 94

Recruiting Recruitment Conference Organization 94

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Association Success

OCTOBER 1, 2019

The world has changed quite a bit since John D. Rockefeller went into business. . The self-made co-founder of the Standard Oil Company, who was responsible for hundreds of millions of philanthropic donations before his death in 1937, never had to worry about a social media strategy, nor did he have to consider disruption from a digital economy. So why, then, do so many entrepreneurs turn to the habits of a businessman who’s been dead for nearly a century?

Organization 89

Organization New York Analysis Social Media 89

Membersuite

OCTOBER 1, 2019

New members join associations with great expectations and specific goals in mind. But if membership doesn’t live up to those expectations, they won’t see the value and won’t renew. Read the post to learn the secret to retaining new members.

72

72

Associations Now

OCTOBER 1, 2019

Climate change impacts are causing many associations to push harder on sustainability. At this year’s IMEX America in Las Vegas, sustainability was a focal point for attendee education and engagement. Last week, I was struck by the words of Greta Thunberg, the 16-year-old Swedish climate activist, who spoke with intense emotion at the 2019 United Nations Climate Action Summit in New York City.

Las Vegas 77

Las Vegas New York City America New York 77

Membersuite

OCTOBER 1, 2019

Millennials and Gen Zers have their own unique challenges, needs, and interests. They need affordable options that gives them value for their money, and helps them achieve their goals. Read this post to learn ways to attract the next generations.

millennials 64

millennials 64

Association Success

OCTOBER 1, 2019

The world has changed quite a bit since John D. Rockefeller went into business. . The self-made co-founder of the Standard Oil Company, who was responsible for hundreds of millions of philanthropic donations before his death in 1937, never had to worry about a social media strategy, nor did he have to consider disruption from a digital economy. So why, then, do so many entrepreneurs turn to the habits of a businessman who’s been dead for nearly a century?

Organization 60

Organization New York Analysis Social Media 60

Advertisement

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

OCTOBER 1, 2019

The American Lung Association’s new INDEPTH training program is designed to help schools fight the surging popularity of vaping among teens, emphasizing education over penalties like school suspension. Young people are taking up vaping at an alarming rate, according to the U.S. Surgeon General , who called the use of e-cigarettes among teens an “epidemic” in a recent advisory.

Education 65

Education Press Release Resources Course 65

ReviewMyAMS

OCTOBER 1, 2019

Guest post by Chris Capistran, President - Cobalt There are three ways adopting a new AMS or CRM can turn into the painful or frustrating micro-calamity that makes you want to never go through it again. The search process can drag on, get short-circuited, suck up a bunch of time and effort, and still not leave you confident in your choices. Or, you know, any combination of these.

How To 58

How To Process 58

Associations Now

OCTOBER 1, 2019

Working with five major African-American-owned newspapers, LMA is using its recently launched accelerator program to help the papers expand digital revenue. The Local Media Association has been working in recent months to bring an accelerator mindset to its membership. Last week, it announced the first standalone project in its Accelerate Local initiative: a “digital transformation lab” for African-American newspapers.

Houston 59

Houston Atlanta Dallas Boston 59

SOS Association

OCTOBER 1, 2019

As published in the Fall edition of the AZSAE Newsletter. In our increasingly fast-paced, technology-driven world, the opportunities and options of ways to communicate with each other are decreasing. Electronic communication seems to be the way in which we engage with others a majority of the time. It can be highly efficient and effective and therefore, abundantly necessary because we are moving at such a rapid pace.

Communications 45

Communications Newsletter Tips Examples 45

Advertisement

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Price

SOS Association

OCTOBER 1, 2019

As published in the Fall edition of the AZSAE Newsletter. In our increasingly fast-paced, technology-driven world, the opportunities and options of ways to communicate with each other are decreasing. Electronic communication seems to be the way in which we engage with others a majority of the time. It can be highly efficient and effective and therefore, abundantly necessary because we are moving at such a rapid pace.

Communications 40

Communications Newsletter Tips Examples 40