Wed.Jul 08, 2020

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Understanding the ABCs of Association Management Credentials

Association Success

The paradox of professional development is that it can feel like both a necessity and a luxury. We know we need it, but we don’t always know where to start. This is especially true when attempting to navigate the alphabet soup of credentials and certifications geared towards association management professionals. Personally, I have often wished for a high-level ‘cheat sheet’ explaining all the acronyms I see in the email signatures of accomplished association leaders.

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Cashflow concerns: When to use reserve funds to address budget gaps

Ungrated

For some community associations, the COVID-19 pandemic has brought higher expenses from increased cleaning procedures and operating costs as well as difficulty in collecting assessments from homeowners facing economic hardship. As they brace for budgetary constraints, some boards have sought guidance about whether using reserve funds is appropriate to address potential cashflow issues.

Cost 88
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One Size Does Not Fit All: The Value of Membership Levels

MemberClicks

We live in a highly personalized, customizable world. Your members (and prospects) are used to paying for the products and services they want, while cutting out those they don’t. Take TV for example. Recent studies have shown that the average American household receives about 189 channels, but watches only about 17. That’s a lot of channels to be paying for that you don’t actually watch.

Video 76
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The Clock Doesn't Tell the Whole Story

Idea Architects

Products 144
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Pricing Your Virtual Event: 3 Tips

Eplys

If you’ve hosted or are planning to host a virtual event in 2020 (or beyond), let me ask you.did you charge or are you planning on charging for attendance? Many organizations are reluctant because virtual events lack several of the components in-person events offer (face-to-face networking being a primary one). But here’s the thing: While your virtual event might be different than your in-person event, that’s not to say it’s any less valuable.

Price 52