Sun.Jan 26, 2020

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Lessons From a Certification Overhaul

Associations Now

SHRM’s shift to a new certification model points to associations’ need to better understand their members—and the people their members serve. Five years ago, the Society for Human Resource Management took a gamble: It decided to shift its certification exam from a knowledge-based model to a competency-based one. Competency-based exams can be complicated to create and administer—they test critical-thinking skills around scenarios, not just straightforward textbook knowledge—and the mo

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For One Planner, Innovation Means Thinking Like Attendees

Associations Now

Alice Mathu of IAAPA shares how innovation can include comfort, sustainability and trying the latest technology. To create innovative and interactive meetings, planners around the nation are raising the bar on productivity and capitalizing on attendee experience. In Orlando, seven planners have exceeded in this realm, setting the bar high for both their peers and the industry.