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Who benefits from predictive analytics and artificial intelligence at associations?
Nimble AMS
JANUARY 29, 2022
When associations use data to predict member interests and behavior, and?then provide them?with?relevant content and offers, the benefits are big. . Here’s a look at just who benefits from predictive analytics at associations. Recently, I wrote about predictive analytics and artificial intelligence (AI) for associations. Specifically, I looked at: Why it’s time to get started with predictive analytics and AI.
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