Sun.Apr 14, 2019

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Setting Strategy for Certification’s New World

Associations Now

It’s tempting to jump right into the new ways to engage members in certification. But before you launch your digital badges and microcredentials, think about where your members are—and how long they’ll stick around. Like most things in the association world, certification is undergoing a transformation. Gamification is a growing element of a member’s path to a credential.