Wild Apricot
APRIL 29, 2016
Maple? Bagel? Playful? A plate full of staples? A drill? Does anything really truly rhyme with April? Hmmm. Anyways, one exciting piece of news is that we reached 9,000 paying customers this week (not including free accounts)!
Reid All About it
APRIL 29, 2016
While writing this I realized I haven’t been taking my own medicine. Since my return from Big Bend, I haven’t attended any webinars. I won’t make that same mistake this week. I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. And, I’ll see how the rest of my week shapes up. I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books.
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Socious
APRIL 29, 2016
Every week we aim to make your life easier by compiling the best online community articles from around the web right here on our blog. This week, our favorite articles focus on tips for jumpstarting customer loyalty and digital engagement.
Reid All About it
APRIL 29, 2016
While writing this I realized I haven’t been taking my own medicine. Since my return from Big Bend, I haven’t attended any webinars. I won’t make that same mistake this week. I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. And, I’ll see how the rest of my week shapes up. I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books.
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Association Adviser
APRIL 29, 2016
Marketing can be just as instrumental for associations as it is for consumer beverages, when it comes to raising awareness of your non-dues revenue opportunities. In today’s market, increasing. For more about this topic, click on the headline.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Velvet Chainsaw
APRIL 29, 2016
This is part three in a four part series on being more future focused in our planning. See part one here and part two here. Strategic foresight is a competency that all leaders need today! Yet rarely do we discuss it. Much less practice it for our future planning. And hardly ever do we foster organizational cultures of future forward thinking instead of lollygagging leadership.
Associations Now
APRIL 29, 2016
Many young adults have passed on farming as a way of life, a trend that some farming groups want to reverse. One potential way to attract new generations? Student-loan forgiveness. Farming may not seem naturally appealing to young adults. And as the current crop of farmers age out of the industry, that’s quickly becoming a problem. But while the average farm owner is older than 55, industry groups aren’t giving up on attracting the next generation of farmers.
Effective Database
APRIL 29, 2016
Often my clients will tell me they want to be more efficient with how they manage data. And that’s important. If we have to manage the data, we might as well manage it as efficiently as possible. But it’s equally important to consider how effective we are with our data management. As a good friend once said to me, if you’re managing crap, and you become more efficient, all you’re doing is making crap faster.
Associations Now
APRIL 29, 2016
With the recent passage of a bill in the Senate, native populations in the continental U.S., Alaska, and Hawaii could get extra marketing help for their tourism efforts—an area where at least one industry group has been focusing much of its attention. Someday soon tourism in the United States could do a better job of illustrating all of the country’s history.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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SilkStart
APRIL 29, 2016
Email is a critical part of running your association and delivering benefits to your members. Your members rely on emails to keep their membership dues up to date, find out about upcoming events, receive and store receipts, and more. If the emails you send aren’t reliably reaching your members, it could have a devastating effect on your membership. Worse, it can take weeks or months to find out that a member isn’t receiving your emails – and by then you could have lost them.
Associations Now
APRIL 29, 2016
Why the Commission on Presidential Debates is considering crowdsourcing and format changes to its four fall general election debates—and the takeaways for associations. I came across an interesting blog post on Politico a few days ago. It caught my attention for two reasons: one, it was about a nonprofit, and, two, it mentioned how this fall’s general election debates could see some changes.
Associations Now
APRIL 29, 2016
Don’t let your association’s voice be lost in the confusion of the presidential race; follow these advocacy tips to stay above the fray. Plus: Social media contest best practices. Every four years the presidential election turns Capitol Hill on its head, and, if this year’s primaries are any indicator, this cycle will be a frenzy. While the infinite number of campaign commercials and endless news spots make pursuing your policy interests seem like a wasted effort, Michael Smith
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