Fri.Mar 24, 2017

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Social Media for Non-Profits - Workshop slides

Wild Apricot

Here are the slides from my Mesh workshop - Social Media for Non-profits. Great opportunity? Colossal waste of time? The answer is YES. Social Media for Non-Profits Workshop View more presentations from Wild Apricot.

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Association Brain Food Weekly: 3.24.17

Reid All About it

Your weekly list of free webinars and events for the association community… The next time you find yourself procrastinating, take a moment to think about the task you’re avoiding. What’s its purpose? I read recently that “ energy and inspiration come from a clarity of purpose ”—a clear understanding of why you’re doing what you’re doing. When Resistance (yes, it deserves a capital R) rises up between me and my next writing task, I go back to the purpose of the piece.

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Streaming services, HDTV and Chapters

Mariner

What do trends in streaming services and TV purchases have to do with chapters? Well maybe we should say member components rather than chapters. And the answer is provide an important lesson.

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Membership Hack: Card-Carrying Volunteer Recruiter

Associations Now

The New Jersey Society of CPAs recruits volunteers with a business card that removes the barriers to getting involved. How to hack it? The New Jersey Society of CPAs was on a mission to engage members face-to-face and recruit some volunteers at the same time. To do this, NJCPA armed its volunteer relations committee with business cards. Except these cards didn’t list job titles or contact information.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Thomas Edison Can Teach Associations About Innovation

Smooth The Path

The Thomas Edison National Historical Park features Edison’s laboratory complex much like it was when he died in 1931. While it was darker and grittier than the research and development labs to come after it, his was the model for the R&D lab of today. Additionally, many of his philosophies and methods for innovation are still directly applicable.

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FREE Webinar! Ask Me Anything

Effective Database

On Thursday, April 20, 2107, 1.3opm-2:30pm Eastern ,Teri Carden, Founder of ReviewMyAMS , and I will be hosting a FREE Ask Us Anything webinar. Got questions about data management? AMS selection and implementation? Anything at all related to data? Here’s your chance to get FREE advice from two experts in the field. Click here for more information.

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A Jockeying Rethink: British Regulatory Body Revamps Horse Racing Standards

Associations Now

In the U.K. the sport of horse racing could look a lot different in the coming years, as the British Horseracing Authority—with the help of other industry bodies—tightens the standards for jockeys, with an eye on improving professional development. The United Kingdom’s largest horse racing group is raising its standards for jockeys. And a big reason for that involves resources.

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Friday Buzz: Will You Soon Be Paying for Twitter?

Associations Now

Twitter and Medium dip their toes into the subscription-service waters. Also: Get more out of meetings by taking better notes. We’ve long known that Twitter is having serious revenue-generation problems. Could adopting a subscription model help? The Verge reports that the company is considering a premium subscription service for brands, marketers, and news services.

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CTA Puts Focus on Securing Connected Devices With New Online Tool

Associations Now

With security becoming an increasingly important element of the Internet of Things, the Consumer Technology Association is ready to assist with its new Connected Home Security Checklist Tool, which aims to encourage security during the installation process. Last year, a decent-sized chunk of the internet was briefly taken down by an apparent botnet of connected devices.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Opposing Forces: When Your Keynoter Has Different Views Than Attendees

Associations Now

What happens when your keynoter has a completely different position on an important issue than your attendees do? Take some lessons from the Magnet Schools of America’s decision to turn the stage over to Secretary of Education Betsy DeVos. Let me tell you a little bit about Magnet Schools of America (MSA). It’s an association with seven staffers—led by Executive Director Todd Mann, CAE—and its members are magnet school administrators and teachers.