Wild Apricot
NOVEMBER 30, 2017
Including an emotional story in your messaging can inspire your supporters to take action. Here's an introduction to the basic elements of nonprofit storytelling from the expert on the matter, Vanessa Chase.
YourMembership
NOVEMBER 30, 2017
Every association department competes against yours for limited funds you need to purchase new technology. If your membership department (and association) requires a new membership management system, you must build a business case to justify allocating money and staff time to select and implement new membership software. Examine your software’s checkered past.
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Higher Logic
NOVEMBER 30, 2017
Communities are naturally multi-disciplinary projects. They use diverse tools to provide the information customers need in the way they want to receive it, all to fill a business need like improving retention or increasing awareness about your products. At any given time, professionals working in the online community space might be writing documents, talking to customers, editing videos, or sending emails.
Association Success
NOVEMBER 30, 2017
How one networking group is making a mark from within. The Alexandria Brown Bag, founded by Talisa Thomas-Hall, ACB ALB, is a networking group for association professionals hosted by Marketing General, Inc. in Alexandria, Virginia. Meeting monthly, their remit is to connect for the purpose of sharing best practices and professional development, as well as networking and collaboration opportunities.
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Association Adviser
NOVEMBER 30, 2017
Photo by Nik Shuliahin on Unsplash. Liz Ruble, Naylor Association Solutions. Employer brand, in short, is an organization’s reputation as a place to work. It is a combination of things like compensation and benefits, company culture and work environment, and the organization’s employee value proposition. Put even more simply, employer brand is an organization’s answer to the question “Why would someone want to work here?”.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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SilkStart
NOVEMBER 30, 2017
The end of one event marks the perfect time to start planning for the next. Sending a post-event survey to collect attendee feedback is one of the best ways to understand guest satisfaction and improve future events. Collect this data and learn valuable insights with these 3 short steps: Step 1 – Design your Survey. Asking the right questions is key to getting useful answers.
Effective Database
NOVEMBER 30, 2017
I’m often asked what the major success factors are for an AMS (or any system) implementation. There are many, of course, but based on my 18 years of consulting, the primary success factor is how much effort the association puts into the project. I’ve worked on over 200 AMS implementations, and I can say unequivocally the most successful have been those where the association has been fully engaged, from start to finish, and has committed the time and resources necessary to get the job
Slice-Works
NOVEMBER 30, 2017
©SARINYAPINNGAM. Social media engagement is all about fostering a two-way conversation with people who believe what you believe. Clarity about your brand mission , vision and promise are very important here. As you connect the visual and verbal together, you touch the limbic area of the brain. Read on to see why that matters… Why You Should Engage.
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