Wild Apricot
MARCH 18, 2020
Not sure what kind of software to use to help manage your association? This guide will help you decide and introduce you to 10 CRM tools worth considering.
Association Success
MARCH 18, 2020
When John Bridges took over the Arkansas State Employees Association as executive director about two years ago, he had big ideas. But big ideas cost money, and that was something Bridges didn’t have: The organization hasn’t raised membership dues since the 1980s — while just $52 per year, that can go a long way in a state worker’s budget — and he’s determined to start raising them anytime soon. .
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Associations Now
MARCH 18, 2020
If you’re new to working remotely, or even if you’re a regular teleworker, you may not know all the tools and hacks that can make virtual work a little simpler. Here are a few you may want to try. As you get used to working remotely for possibly the first time in your professional life , you might find that communicating mostly through Slack or videoconferencing isn’t everything it’s cracked up to be.
Velvet Chainsaw
MARCH 18, 2020
Living in Orlando (not the happiest place in the world today) provides a close-up view of the horrific impact the pandemic is having on people and businesses in the live-event, hospitality and travel industries. Nearly all of our association clients are making enterprise-changing decisions to cancel or postpone their marquee events while saying goodbye to their primary revenue source.
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Association Adviser
MARCH 18, 2020
As your association reviews the impact of COVID-19 on face-to-face meetings, here are ways to continue engaging with members and advertisers. The post How to Engage Members and Advertisers When In-Person Isn’t Possible appeared first on Association Adviser.
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Association Adviser
MARCH 18, 2020
To counter processes that delay decision-making, associations should set broad advocacy objectives and empower others to act on advocacy priorities. The post Identifying and Acting on Advocacy Priorities appeared first on Association Adviser.
Mariner Management
MARCH 18, 2020
We gathered some 70 association pros for a virtual idea swap on how national organizations can support and resource their chapters/components in this time of uncertainty. Kicking off the conversation was Diana Tucker, CAE, Vice President, Membership & Chapter Relations at NAIOP who shares how they are equipping their 50+ chapters, including giving them access to NAIOP’s web streaming platform so they can convert cancelled live events into virtual programs and having staff members available t
Membership Marketing
MARCH 18, 2020
For all of us, our lives are in a state of disruption. This is no less true for our members and prospective members. That’s why there is no more important time for associations to boldly communicate with members about the practical assistance that they can provide to them. It is a time for associations to empathetically and proactively demonstrate the value of membership.
Associations Now
MARCH 18, 2020
Create an environment where workers feel they have purpose. Also: Take a look at the revamped Slack. With such a focus on connecting with members and potential customers, organizations sometimes neglect employee engagement. But to retain talent, organizations need to understand that people need more than money or perks, writes Marcel Schwantes , founder of Leadership From the Core, in Inc.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
MARCH 18, 2020
The Blackbaud Charitable Giving Report revealed data that can help associations improve their strategies for reaching donors, including noting that more people are giving online and recommending monthly donation as a key retention strategy. Charitable giving is a key funder for many association foundations, and a new report is offering some guidance on the most effective approaches for reaching donors.
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