Fri.May 06, 2016

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Association Brain Food Weekly: 5.9.16

Reid All About it

Here’s the learning line-up for the association community for the week of May 9. Since it’s not a big list, if you know of something I’ve missed, please let me know and I’ll add it. Tue 5/10 at 12 p.m. EDT* – Providing Multilingual Communications at Your International Event. From hiring interpreters to ordering collateral translations, this webinar will walk you through how to decide what’s a “must have” for your international event, as well as how to book and promote these services effect

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Why Associations Can’t Be Afraid to Fail

Association Adviser

Associations shouldn't be afraid of failure, but of falling behind & letting innovation pass them by because they don’t have the courage to try new things. The post Why Associations Can’t. For more about this topic, click on the headline.

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How Conference Networking Improves Participants’ Brain Health [Webinar]

Velvet Chainsaw

Brain science research continues to prove that our brains function best when we’re engaged in meaningful We-centric conversations. We are a highly social species. This research illustrates our need to design conferences that promote deeper and more meaningful conversations, especially in our networking. These We-centric conversations, as organizational anthropologist and author Judith Glaser states, move us from l ess surface what I can do into deeper conversations of what we can do together.

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It’s a Snap: Adding Snapchat to Your Event’s Engagement Strategy

Associations Now

NBC Sports is making Snapchat a central part of its coverage of this weekend’s Kentucky Derby. Here’s why it’s time for your association to consider doing the same at its events. Last year 16 million viewers tuned in to watch the 141st Kentucky Derby. And as the 20 horses competing in this weekend’s race, including favorite Nyquist, take their positions just before the 6:34 p.m. post time, millions of people will once again be glued to their TV.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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#MillionSolarStrong Campaign Celebrates Meteoric Growth in Solar Industry

Associations Now

Solar energy is on a rapid ascent, and the Solar Energy Industries Association is using broad outreach and social media to shout it from the rooftops. The United States is now home to more than 1 million solar installations, including both rooftop and utility-scale projects. To celebrate the milestone, the Solar Energy Industries Association (SEIA) launched its #MillionSolarStrong campaign this week.

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Friday Buzz: Optimize Your Website for Action

Associations Now

Turn passive web visitors into active members of your community with the latest marketing trend. Plus: how to deal with “free riders” in your organization. When it comes to mindlessly exploring the internet, no one is innocent. In such a vast expanse of information and content, it’s easy to get lost in the bright colors and flashing signs of the digital universe.

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Cannabis Association’s Latest Member Benefit? Industry Analytics

Associations Now

In collaboration with a new startup, the National Cannabis Industry Association is offering its members data on the fairly new industry—information that has been hard to come by. The legal cannabis industry—still going strong in Colorado and other states—is starting to embrace analytics. And now a new collaboration between the National Cannabis Industry Association and an industry startup is ensuring that businesses in the state will have access.