Tue.Jun 09, 2020

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COVID-19’s Impact on Global Email Communication: How to Maintain High Deliverability

Higher Logic

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. I noticed the initial uptick begin in March (shortly after the announcement of many COVID-19 stay-at-home orders). These involved email blasts sent to large contact lists that hadn’t received mailings in months or more.

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The Big Questions Before Associations are Paralyzing

Smooth The Path

Often there is a massive gap between where we are and where we wish we were. If only we had a vibrant online community. If only we had learned how to put on a successful virtual conference last year. If only the chapters or affiliates were ready to take their meetings online. Right now, associations are rethinking what it means to be an association from value and benefits to financial solvency and sponsorships.

Project 88
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SURGE Connect is finally here!

Association Success

Looking for SURGE Connect? All registrants will receive unique URLs 30 minutes prior to the start of each session. If you’ve already registered, check your inbox for the link! If you haven’t registered, do so now ! We’ve planning this day for months: SURGE Connect presented by Feathr is finally here! This three-day virtual conference will bring together some of the best thought leadership and brightest minds of the association industry and beyond to tackle some of the most pres

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On the Mark: Time

MemberClicks

I don’t know about you, but I have found myself reading a lot more lately. Partly because I actually have the time to, but mainly to challenge myself and re-establish a footing. The book I am currently reading is actually one I read years ago that really shaped a lot about how I go about my day-to-day. The book is called “The Effective Executive” by Peter Drucker.

Maine 52
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.