Mon.Jan 09, 2017

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The 2017 Community Management List (What's In & What's Out)

Socious

I wonder what is was that convinced the last person using dancing palm trees on their website to stop in the late 90s or early 2000s. Was is feedback from their market, a grouchy boss’s comments, or an epic marketing fail? Have you ever been caught using a tactic or touting a trend when it was past its prime?

Marketing 180
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You Can Decide When To Check Your Email

Eric Lanke

A post on Associations Now about a new law that gives French employees the right to ignore emails sent during hours that they’re off the clock caught my eye this week. It's evidently a godsend to France's stressed-out workers who, according to a quoted member of the French parliament, physically leave the office at the end of each workday, but "remain attached [to their offices] by a kind of electronic leash—like a dog.

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The 2017 Community Management List (What's In & What's Out)

Socious

I wonder what is was that convinced the last person using dancing palm trees on their website to stop in the late 90s or early 2000s. Was is feedback from their market, a grouchy boss’s comments, or an epic marketing fail? Have you ever been caught using a tactic or touting a trend when it was past its prime? As community managers , we face these decisions every day.

Marketing 100
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Experimenting in 2017 Association-Style

Mariner

Don't you love experiments? Don't you really love when someone else is in charge and gives you a front row seat to both participate and learn? It seems that 2017 might be ASAE 's year for playing that role.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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How Leaders Can Better Serve Members on Technology

Associations Now

A new study challenges association leaders to innovate on technology strategy. Luckily, the people who can help them get there aren’t far away. When it comes to technology at associations, a new study offers some good news and bad news: Association members are tech-savvier than associations tend to think, but there’s still a lack of forward thinking when it comes to bringing innovative tech ideas to them.

More Trending

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Awards Presentations Cues from the Golden Globes

Associations Now

Associations enjoy giving awards, but all too often their ceremonies are lackluster, awkward, and even boring. Taking a page from Sunday’s Golden Globes, here are some pointers for creating a dazzling awards program. On Sunday, the 74th Golden Globe Awards officially kicked off awards season with some record-breaking wins for musical La La Land and a lifetime achievement award for Meryl Streep.

Review 61
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Is anyone monitoring your “contact us” form?

Effective Database

I’ve written about this twice in the past year ( here and here ) so obviously some companies are not reading my blog! Once again, in the past week, I’ve contacted two different software companies, using either their online “contact us” form or their “sales@” email address. And once again, nearly a week later, no response.

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Marijuana Group Goes Stark, Simple With Public-Safety Campaign

Associations Now

The Marijuana Industry Group, which represents Colorado’s legal pot trade, is launching a series of safety-focused slogans that take a few cues from campaigns targeted at alcohol users. A huge part of the success of marijuana legalization is going to lean on the idea it can be consumed responsibly. Which is why the Colorado-based Marijuana Industry Group (MIG), the country’s oldest trade association representing licensed cannabis businesses, is building a message that encourages those consuming

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One Simple Tip To Increase Your Productivity at Your Nonprofit Job

Beth Kanter

Sarah Cooper – 100 Tricks to Appear Smart in Meetings. I’ve been enjoying The Cooper Review , the satirical blog of Sarah Cooper that features weekly original articles, videos and cartoons on workplace humor. I happened to catch the above cartoon from a recent medium post called “ 9 Cartoons To Help You Avoid Any Work.” It really spoke to me about our culture of overwork, especially i n the nonprofit sector.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Executive Recruitment: Lessons From Megyn Kelly’s Move to NBC

Associations Now

News outlets aren’t the only organizations that need to pull out the stops to draw top talent like Megyn Kelly. When hiring for your association’s executive positions, take these steps to make sure you’re getting the best people. Following a closely watched year and election season, journalist Megyn Kelly is making headlines again with her upcoming move from Fox News to NBC.

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Monday Buzz: The iPhone Anniversary and the Ultimate Keynote

Associations Now

Ten years ago today, late Apple cofounder Steve Jobs gave the most important speech of his career. And it changed everything. Also: why a stadium could be a good event venue. “This is a day I’ve been looking forward to for two and a half years.”. On this day 10 years ago, Apple cofounder and CEO Steve Jobs— jumping ahead of necessary Federal Communications Commission filings that would have stolen his thunder—unveiled the iPhone, a device so revolutionary that most phones sold in 2017 are inspir