Thu.Feb 09, 2023

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The Latest Association Email Usage and Engagement Benchmarks

Higher Logic

The post The Latest Association Email Usage and Engagement Benchmarks appeared first on Higher Logic. The latest report on email benchmarks is now available! Gauge your association’s email marketing performance and gain actionable advice. The post The Latest Association Email Usage and Engagement Benchmarks appeared first on Higher Logic.

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Diversity, Equity and Inclusion as a Key Retention Strategy

PROPEL

In this episode of Empowering Workplaces Marcus Sawyerr, CEO of EQ Community and HR tech expert joins us as we dive into the results of a joint study between QuestionPro and EQ Community where we surveyed 1,000 knowledge workers across the US to get a better understanding of their experiences with Diversity, Equity, and Inclusion in the workplace. With a focus our discussion on action and impact.

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CAI is being awarded a prestigious award from the Public Affairs Council (PAC) - the Lobbying Strategy Innovation Award for our Condominium Safety Policy Response and Initiative

AMG

I am honored to share that CAI is being awarded a prestigious award from the Public Affairs Council (PAC) - the Lobbying Strategy Innovation Award for our Condominium Safety Policy Response and Initiative – in response to the tragic Champlain Towers South condominium collapse. This is a prestigious award program recognizes three top organizations each year for their work in grassroots, communications, or lobbying strategy innovation.

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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6 Questions To Ask Before an AMS Implementation

ReviewMyAMS

Your association has decided it’s time to make changes in its use of technology and to move forward with a new association management system (AMS). This type of initiative can be quite daunting, complicated, and time-consuming. It’s best to take a step back and consider a number of factors before jumping right in. First, consider and evaluate both your association’s readiness and the potential benefits to the organization.

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The vaguer the question, the vaguer the answer

Effective Database

The vaguer the question, the vaguer the answer As the old saying goes, the devil is in the details. Which is why I encourage my clients to be as specific as possible when asking questions. This is especially useful during the AMS sales process.

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Finding A Purpose for Surveys in The Association Sphere

Multiview

Surveys have proven themselves to be an important way to collect information for any association or brand. After all, members serve as the pulse of the industry and can direct an organization’s focus towards the next big thing , or where their efforts could be improved. But in a world of web polls, Survey Monkeys, and feedback forms, what’s best? Collecting survey data is a start but analyzing it well and executing next steps will ultimately determine the success of future marketing efforts.

Survey 52