Associations Now
APRIL 14, 2017
Recent research from a leadership development firm finds that CEOs who use social media are stronger than others in six positive leadership behaviors. Not every CEO is savvy on social media, but the ones who are often have a lot of other traits considered desirable in leaders. That’s a key finding of a recent report by Development Dimensions International, a leadership development consultancy.
Association Success
APRIL 14, 2017
I'm sharing because these are strategies associations can use as well! A company that provides business education recently fell under my radar, as one of their primary lessons is on building an engaged audience. That is why it is a fascinating exercise to consider how they built their own audience. After all, they really should be their best case study, right?
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Associations Now
APRIL 14, 2017
Associations are hosting scavenger hunts for attendees during their conferences. Not only are they fun for attendees, but they can also help you market future conferences and secure extra revenue. Come Sunday many kids will be gearing up to go hunting—for Easter eggs, that is. But scavenger hunts—whether eggs are involved or not—don’t have to be limited only to kids.
Reid All About it
APRIL 14, 2017
Your weekly list of free webinars and events for the association community… Last week, after a day of hiking in Capitol Reef National Park, I got on Facebook to share some photos and learned about the consolidation of Aptify, Abila, and YourMembership under the new Community Brands umbrella. I was immediately riveted by the Facebook and Collaborate discussions about the news, but also concerned about friends who work for Aptify and Abila.
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Associations Now
APRIL 14, 2017
The International Association of Privacy Professionals is launching the IAPP-RADAR Incident Response Center to help members stay on top of data breaches and applicable laws. Keeping up with frequently changing state, federal, and international data breach laws is difficult. The International Association of Privacy Professionals (IAPP) is launching a tool called the IAPP-RADAR Incident Response Center to help its members stay abreast of these laws and ensure compliance.
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Associations Now
APRIL 14, 2017
With the help of a coalition of nonprofit partners and a hilarious marketing campaign, the Natural Resources Defense Council convinced KFC to curb its use of antibiotics in chickens—a major win for nutrition groups. As a recent campaign targeting the fast-food chain KFC recently proved, pressure can be an effective way to get a company to act. The Natural Resources Defense Council (NRDC) and a number of other groups just notched a sizable victory on the issue of antibiotics in chicken, which the
Associations Now
APRIL 14, 2017
How to use your meetings to create valuable content. Also: Refine your call-for-presentations process. Don’t let another annual meeting go by without taking advantage of the gold mine of content that your event generates. Association Adviser shares a few ways to create unique content that you can use all year. Start with your speakers. Take advantage of their expertise by asking them to provide a written article along with their presentation slides.
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