Thu.Aug 01, 2019

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

Developing a growth strategy for your association takes time. It takes hours of debating the best methods to use to reach prospective members, and days of content creation and campaign management. It's stressful. And, it could all result in nothing if you don't use effective tactics to drive meaningful growth. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition.

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#ASAE19 Game Changer: Lessons to Take Your Association to Its Peak

Associations Now

In order to get to the top of your game or the top of a mountain, you need a few key skills. Everest conqueror Alison Levine advises associations to take risks, adapt, value their team, and lead. Hear More From Alison Levine Alison Levine will speak about how the lessons she learned while climbing mountains relate to challenging situations that association executives face during her Game Changer session at the ASAE Annual Meeting & Exposition on Monday, August 12, at 4 p.m.

Team 101
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The Role of Associations in the Educational Landscape

Association Success

How can associations cater to learners? In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths. We can find them in our staff, our members, and just about everywhere.

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Smaller Meeting Budget or Fewer Resources? No Problem.

Associations Now

A new report from American Express Meetings & Events says that planners can still deliver an excellent event experience, even if they lack the money or other resources they desire. Think having a smaller budget or fewer resources for an event means that it won’t be as successful? Think again. A new report from American Express Meetings & Events, called “ In-Depth Look at the Event Experience: What Marketing Owners Want ,” dives into how meeting planners can set objectives and desig

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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THE ROLE OF ASSOCIATIONS IN THE EDUCATIONAL LANDSCAPE

Association Success

In the educational landscape, associations have an important role to play in helping learners become job-ready. By learners, I don’t just mean those at the start of their professional careers, but also those at a later stage looking to make a change in career paths. We can find them in our staff, our members, and just about everywhere. We never stop learning, do we?

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Whitepaper: Is AI Right for Your Association’s Newsletter?

Multiview

Abstract: Email newsletters remain a vital communications vehicle for association engagement and marketing. Can the promise of artificial intelligence provide… The post Whitepaper: Is AI Right for Your Association’s Newsletter? appeared first on MultiView.

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Daily Buzz: How to Build a Meeting Legacy

Associations Now

Research shows that developing a conference legacy is about more than logistics: Content matters, too. Also: strategies to add to your member recruitment toolbox. Hosting a one-off meeting is one thing, but establishing a legacy for a conference requires a different type of planning, especially when it comes to meeting content. “Specifically, the information and analysis delivered at an event can help bring progress within some sector of the host destination, while at the same time produce long-

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Associations Are Launching Some Cool New Websites

Smooth The Path

My friends at HFMA, that’s the Healthcare Financial Management Association, have just launched a new website and it is fabulous! Why? Because they have employed three fascinating strategies on their new website. #1 Solution-Based Messaging. On HFMA’s home page, the text that grabs our eyes first is “Power over Uncertainty.” What do CFO’s dislike?

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Basketball and Blockchain: NBA Announces a Modern Twist on Trading Cards

Associations Now

NBA Top Shot, a new platform being developed by the creators of a successful blockchain-based game, will allow fans to collect, trade, and compete with their favorite player moments. One challenge of the blockchain that organizations struggle with— associations included —is the business case. Can you sell something based on blockchain technology, or can it help improve your processes in a tangible way?

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Nimble AMS Is Heading to ASAE Annual 2019

Nimble AMS

Take a walk in the park at #ASAE19 with Nimble AMS and Community Brands, August 10-13, 2019. Join the Nimble AMS team August 10-13 at the Community Brands booth #1523 during the 2019 American Society of Association Executives (ASAE) Annual Meeting , August 10 through 13 i n Columbus, O hio. . At ASAE Annual , thousands of association professionals and industry partners will gather to exchange resources, strategies, solutions, and more.

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Conference Circuit: Clinical Chemistry

Associations Now

Rundown Attendees: 21,000. Exhibitors: 800. Educational sessions: 300. The American Association for Clinical Chemistry’s 71st Annual Scientific Meeting & Clinical Lab Expo starts this weekend. Attendance is expected to hit 21,000. More than 20,000 laboratory medicine professionals and healthcare leaders are headed to Anaheim, California, to learn about cutting-edge science and technology shaping the future of the industry.