Fri.Apr 01, 2016

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Embracing the Board’s Duty of Foresight: Your Questions Answered

YourMembership

Associations are quickly having to face the reality that they are looking at a very different future as they learn to deal with the issues surrounding societal transformation. According to Jeff De Cagna, FASAE, Chief Strategist and Founder of Principled Innovation LLC, this requires today’s leaders to move beyond typical strategic thinking and learning to look five to ten years down the road to see what is going to be required to keep their associations on the path of success.

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Association Brain Food Weekly: 4.4.16

Reid All About it

No fooling. Get your learning on by attending a webinar this coming week. If your organization offers professional development for the association community, please send me the link via email or Twitter. You’ll see several webinars this week from Wild Apricot. When you register for their free Membership Growth Online Summit, you’ll get access to any (or all) of their webinars.

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How Monitoring Your Online Community Can Lead to Big ROI (plus 9 other resources)

Socious

Every week we aim to make your life easier by compiling the best customer community articles from around the web right here on our blog. This week, our favorite articles focus on providing our readers with tips for skyrocketing your ROI and improving customer experience.

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Association Brain Food Weekly: 4.4.16

Reid All About it

No fooling. Get your learning on by attending a webinar this coming week. If your organization offers professional development for the association community, please send me the link via email or Twitter. You’ll see several webinars this week from Wild Apricot. When you register for their free Membership Growth Online Summit, you’ll get access to any (or all) of their webinars.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Unlock Your Attendees’ Inner Artist

Associations Now

Tapping into the creative genius of your meeting attendees will get them out of their comfort zone, boost right-brain thinking, and foster connections. I’m the first to admit that some things are just not my strong suit. Included on the list: spatial relations, drawing, singing, and painting. I’m sure all my friends and family would not only attest to this but also would be willing to offer up a funny story related to any or all of these.

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Counseling Groups Partner to Fight Bill They Say Allows For Discrimination

Associations Now

The American Counseling Association has partnered with other organizations to oppose a Tennessee bill they say would permit discrimination against LGBT people based on a service provider’s personal beliefs. Counseling and equality groups are speaking out against a bill in the Tennessee House of Representatives they say would allow for discrimination against LGBT individuals.

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Friday Buzz: Trademarked Hashtags Are #Trending

Associations Now

Organizations are embracing social media with trademarked hashtags. Plus: how to boost decision-making at your next meeting. It’s amazing to consider how powerful hashtags have become for audience engagement. Who would have thought the humble pound sign would turn into a stepping stone to building online communities and uniting people on a global scale?

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ACLU: FBI’s Smartphone Push Goes Far Beyond San Bernardino

Associations Now

The American Civil Liberties Union says dozens of pending cases share similarities with the high-profile San Bernardino case that turned into a showdown between the FBI and Apple over access to a terror suspect’s cellphone. The closely watched legal battle between Apple and the FBI likely won’t be the last over the issue of smartphone encryption.

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In Announcing TPP Support, Internet Association Takes Time

Associations Now

The Internet Association’s support of the controversial Trans-Pacific Partnership came slowly and conditionally—but not necessarily with the support of all of its members. Nevertheless, the association sees the pact as supportive of what it calls “an essential American export”: the internet. Like many tech groups, the Internet Association (IA) has thrown its support behind the Trans-Pacific Partnership (TPP).

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.