Tue.May 09, 2023

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To Find Value—Innovate!

.orgSource

Value is the association industry’s word of the hour. Customer expectations for online commerce are driving the preoccupation to deliver tangible member benefits paired with exceptional experience. Tired thinking won’t get you to your value happy place. To meet the moment, make an ongoing commitment to innovation.orgSource senior consultant, Elizabeth Lucas and I recently discussed this topic on the Association 4.0 Podcast.

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Survey: In-Person Meeting Attendees Are Younger, Want Personalized Experience

Associations Now

In-person meetings are bouncing back, according to a Freeman report, but millennials and Gen Z attendees are more particular about what they want out of them. Meetings are attracting younger attendees, a new study has found, but there’s increased pressure on planners to restructure and communicate those meetings to satisfy them. The Freeman Trends Report: Event Attendee Intent and Behavior Q1 2023 , released in March by the events services company, found that the average age of a B2B event atten

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Understanding and Addressing Unconscious Bias

Association Adviser

Originally posted on Event Garde Bias shows up in our lives every day whether we want it to or not. From implying tone in an email based on the sender to making assessments based on someone’s physical appearance, bias presents itself regularly. Dr. Jennifer Eberhardt says, “Whether you like it or not, if you have […] The post Understanding and Addressing Unconscious Bias appeared first on Association Adviser.

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What is an AMS? + How to Use 4 Important AMS Features

Protech

Say your association is planning its first annual conference, relying mostly on an outdated AMS with limited features to prepare for the event. However, you begin to encounter some obstacles along the way. Before the event, participants are confused about where and how to register, and staff members have to spend hours assisting them. Transactions from exhibitors, sponsors, and attendees become complicated, and staff members struggle to accurately track financial data from the conference.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Top 30 Community Management Software (Reviews + Pricing)

Raklet

Today, being present on social media platforms creates a big difference in terms of brand identity and perception. You can. The post Top 30 Community Management Software (Reviews + Pricing) appeared first on Raklet - All-in-one platform to grow your audience.

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