Associations Now

NOVEMBER 28, 2018

A clever digital promotion by Walmart highlights the way digital experiences can have a real-world feel. Also: lessons from an AMS/LMS integration. Any association executive who manages a meeting probably knows this by heart, but it’s still worth keeping in mind: The experience is everything. But can that experience translate neatly online? A recent campaign from the retailer Walmart suggests anything is possible.

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LMS Arizona Learning Management System Video 51

Higher Logic

NOVEMBER 28, 2018

Any community manager knows that good community teams come in all shapes and sizes. Our community managers at Higher Logic can trace their roots back to education, human resources, research, journalism, and so much more. With such diverse backgrounds, it should come as no surprise that each community manager brings different values and strengths to the team.

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Library Tips Social Media Resources 136

Beth Kanter

NOVEMBER 28, 2018

?. Note from Beth: My colleague, Simon Mainwaring, has launched a new series of online courses “ WeFirst Works ” that help you find your purpose – whether an individual, company, or nonprofit. . How to Brand Your Nonprofit To Scale Your Positive Impact – Guest Post by Simon Mainwaring. Nonprofits do critical work in their communities and around the world and, in so doing, build the awareness of their brands to scale their impact.

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How To Content Course Strategy 56

Wild Apricot

NOVEMBER 28, 2018

Here are all the free nonprofit webinars I could find happening in the month of December.

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Associations Now

NOVEMBER 28, 2018

This year, Amazon kicked off the holiday season by introducing something that many will consider unusual for the e-commerce juggernaut: a printed toy catalog. Here’s why associations would do well to take a page from Amazon’s book. This is holiday season marks the first year without a big toy store. In June, Toys R Us closed its doors , thanks in large part to Amazon.

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Content Strategy Cost Tips 94

Associations Now

NOVEMBER 28, 2018

An in-depth scientific report from several federal agencies that paints a dire picture of the coming effects of climate change was released quietly on the day after Thanksgiving. But associations focused on science, medicine, and the environment are speaking up to make sure its findings are heard. Released on Black Friday with little fanfare, the federal government’s major report on climate change threatened to get lost in the news cycle over a holiday weekend.

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Report Cost Washington Project 91

Nimble AMS

NOVEMBER 28, 2018

Your association must keep pace with the rapidly changing business world around you to remain relevant and effective in the eyes of your members. At the same time, you need association management software (AMS) that can adapt to meet your evolving needs. That’s why we build Nimble AMS with what we call a “Framework First” approach: the philosophy that the product will need to be configured in countless ways that we can’t imagine at the time we build it.

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Software Association Management Products Team 68

Association Adviser

NOVEMBER 28, 2018

We all have human reactions to things happening around us that we might not think we should show. We can find ourselves plowing through our day in order to remain “productive.” As leaders, we often find ourselves as the first and last stop on the problem-solving train, and it can be easy to push ourselves to be the best solution provider in our organizations, even when we are feeling emotionally challenged.

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Associations Now

NOVEMBER 28, 2018

The American Monster Truck Association has helped coordinate the spread of monster truck events to markets around the world over two decades—and next up is India. It’s a big bet: Delivering the massive trucks to the country won’t be cheap. In case you were interested in seeing a monster truck rally in India next year, a U.S.-based association has you covered.

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Marketing America Cost 45

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Robert Skrob

NOVEMBER 28, 2018

No amount of acceleration will get you to your destination when you are headed in the wrong direction. And, you can’t change direction until you recognize you are following the wrong path. There are three important ways we create Retention Deficit Disorder within our membership and subscription programs. But it’s not your fault; our culture is leading us astray, creating anxiety, confusion, and frustration both within us as well as the people we are trying to attract to our membership.

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