Fri.Jan 11, 2019

Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey.

LMS 219

How to Connect Your Wild Apricot Account to Over 230 Apps and Services

Wild Apricot

With the Wild Apricot app on Integromat, you can connect with lots of other software. Find out how you can automate new scenarios - without writing any code

Membership Hack: Member Appreciation Webinars

Associations Now

Each year, the American Occupational Therapy Association shows members its appreciation by offering free webinars during a weeklong celebration. The free learning continues all year with a monthly webinar series. How to hack it?

The Right Rewarding Student Strategy For Your Conference

Velvet Chainsaw

Many associations struggle with the right strategy for involving students in their organization and events. Some attract students to join and participate in the organization’s programs and services while still in college.

“What’s Hot” Report Gets an Unexpected Culinary Infusion This Year

Associations Now

The two top-ranking items on the National Restaurant Association’s trend-tracking survey involved cannabis and CBD, two substances that aren’t fully legal in the U.S. Also popular among chefs were global flavors and zero-waste cooking.

Are On-Site Event Exhibit Renewals Worth Your Time?

Association Adviser

Tips and best practices for a successful on-site exhibitor rebook program. Selling advance exhibit space or “on-site exhibitor renewals” for future annual trade shows at your current annual trade show can involve an intense, concentrated amount of work. However, the benefits are worth the overtime as it is one of the most efficient ways for associations to boost non-dues revenue (NDR), hit budget forecasts and improve cash flow.

Ad Compliance Efforts, Showing Success, Go Global

Associations Now

The Coalition for Better Ads, which has come up with a lengthy list of ad types that it says publishers should retire, is taking the effort global—thanks in no small part to Google. A campaign to improve the quality of advertising online is going global soon.

Video 56