YourMembership

AUGUST 8, 2017

Like many of you, I’m excited about attending ASAE Annual. Not only will this be my first time in Toronto, Canada, but I will also be presenting a session on redefining your association’s member value propositions. Traditional value propositions have shifted to become the expectations of your members. They demand continuing education and job opportunities, The post #ASAE17 session: Redefining association member value. appeared first on YourMembership.

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WBT Systems

AUGUST 8, 2017

Millennials will make up nearly half the U.S. workforce by 2020. Generational definitions vary but most characterize millennials (or Generation Y) as 21 to 35 year olds. Generation Z, usually described as those who are 21 and under, is already a bigger group than the millennials or the boomers. Their numbers alone are enough to compel associations to pay attention to the educational content and delivery methods these generations need and seek.

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Higher Logic

AUGUST 8, 2017

What happens when you combine a passionate segment of your membership with opportunities to make a difference beyond the walls of your association? An advocacy program. With an advocacy program, your organization can offer added-value for your members while simultaneously positively impacting issues and constituencies important to your industry and members.

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GrowthZone

AUGUST 8, 2017

We’re counting down to #ASAE2017 in amazing Toronto, Canada! The “What Inspires” theme is perfect for this gathering. Inspiration sparks in different ways for different people. One constant is that we all know when we feel it. The GrowthZone team is looking forward to the discovering inspiration in the engaging education sessions that have become a mainstay of ASAE events.

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Survey Conference Team Education 84

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Associations Now

AUGUST 8, 2017

In order to raise awareness around a new early-detection lung cancer screening, the American Lung Association launched a new campaign. Using video, print ads, a quiz, and other tactics, the American Lung Association’s LUNG FORCE initiative and the Ad Council are encouraging at-risk individuals to undergo a new early-detection lung cancer screening. Being screened early is really critical to increasing the survival rate and the options for treatment.

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Associations Now

AUGUST 8, 2017

A recent business-model innovation by a Mac software developer suggests that companies can rethink the way niche software is sold—and that could have potential for associations and industry vendors. When it comes to apps and tools, I’m a bit of an obsessive—I’ll try all sorts of random things, big and small, until I find something I’m truly comfortable with.

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Breezio

AUGUST 8, 2017

There’s nothing like some Breezio updates to finish off your summer right! We’re pushing out some new features to prop your portal, just in time for the school season. Keep in touch with Breezio as we continue to work around the clock making your community stand out in the collaborative generation.

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Products 28

Associations Now

AUGUST 8, 2017

The Executive Mansion is getting a revamp during the relative quiet of August in DC. It’s a modest update compared to past overhauls, particularly one undertaken by the 33rd president, according to records maintained by the White House Historical Association. You may have heard that President Donald Trump is on vacation for 17 days , which sounds like a long time away.

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Associations Now

AUGUST 8, 2017

Maximize your online learning offerings by helping your members become digitally ready. Also: Everything you know about password best practices is probably wrong. These days it feels like nearly everyone is using the internet for nearly everything. But recent research from the Pew Research Center finds that more than half of American adults hesitate to embrace digital learning.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

AUGUST 8, 2017

Going Back to Apps In 2011, the Financial Times made the decision to stop producing a native iOS app , in part because the newspaper was disappointed with Apple’s move to hide consumer data from publishers and because it didn’t like the cut it was getting from Apple. For six years, the FT produced a web-based app instead, a move that generated a lot of discussion at the time.

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