Wed.Nov 07, 2018

Does Your Association Have the CIO Mindset?

Delcor

You never know where mayhem lurks in your association or nonprofit. On the surface, everything seems like business as usual. The IT department is busy keeping the network up and running. However, dig deeper and you can see problems looming. When it comes to technology, everyone does their own thing.

Volunteer Recruitment: Crafting a Compelling Email

MembersClicks

Does your association or chamber currently have a volunteer recruitment strategy in place? Or is that strategy, we ask for volunteers as we need them ? If it’s the latter, while that might work on occasion, chances are, at some point in time, you’re going to come up short.

Membership Q&A: Tiered Benefits

Spark Consulting

D o members respond well to “tiered” membership plans? Generally, yes, with an important caveat. There must be meaningful differences in member behavior patterns. If all your members pretty much behave the same and use your benefits the same, there’s nothing around which to differentiate tiers. Or if you don’t have enough benefits to allow for it, you really can’t create tiers.

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The 3-Step Playbook to SEO Keyword Research

Wild Apricot Blog

Start getting your nonprofit to #1 in Google with advice from digital marketing expert Farhad Chikhiwala

How Electronic Payment Technology Can Boost Your Giving Tuesday Donations

Associations Now

If your association is hoping for some serious donations on Giving Tuesday, you might consider enabling electronic payments. NACHA—The Electronic Payments Association offers some reasons why as well as some best practices. It’s hard to believe, but Giving Tuesday is less than three weeks away.

Webinar: A Balanced Approach to Member Engagement

Association Adviser

How to Keep Members’ Attention through Your Association Communications. Learn about the state of association communications from the 2018 Association Communications Benchmarking study as well as important recommendations to help you improve your communications program. Backed by data from the annual study, this webinar includes: The state of the association communications marketplace including challenges, new trends and areas of progress.

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New Article Posted: You Can’t Just Plan, You Must “Do”

Effective Database

There’s a book by David Maister, one of the preeminent consulting gurus, entitled “Strategy and the Fat Smoker: Doing What’s Obvious But Not Easy.”. The premise of the book is simple. Most of us know what to do (e.g., don’t smoke, eat better) but most of us don’t actually DO what we know should be done. I’ve found the same holds true for associations and how they manage data.

Mortgage Broker Group Launches an AMC Subsidiary

Associations Now

The National Association of Mortgage Brokers will offer association management services to its affiliates around the country—and already has three state-level organizations under its belt. The National Association of Mortgage Brokers is getting into the AMC business in a big way.

Your Association’s Future: Generation Z

Blue Sky eLearn

For years we’ve been talking about Millennials. How they are different from previous generations. How to market to them. How to keep them – as employees, members, customers. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z.

Eye Donation Month Puts the Focus on Donors

Associations Now

The Eye Bank Association of America launched a new campaign to highlight the need for eye donations and how they can revive sight for those who receive them. For more than 30 years, the Eye Bank Association of America put on a campaign called National Eye Donor Month, which took place each March.