Wed.Nov 07, 2018

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Does Your Association Have the CIO Mindset?

Delcor

You never know where mayhem lurks in your association or nonprofit. On the surface, everything seems like business as usual. The IT department is busy keeping the network up and running. However, dig deeper and you can see problems looming. When it comes to technology, everyone does their own thing. Rather than dealing with IT, employees prefer to go out on their own to acquire the tools they need.

Software 169
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Membership Q&A: Tiered Benefits

Spark Consulting

D o members respond well to “tiered” membership plans? Generally, yes, with an important caveat. There must be meaningful differences in member behavior patterns. If all your members pretty much behave the same and use your benefits the same, there’s nothing around which to differentiate tiers. Or if you don’t have enough benefits to allow for it, you really can’t create tiers.

Price 170
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The 3-Step Playbook to SEO Keyword Research

Wild Apricot

Start getting your nonprofit to #1 in Google with advice from digital marketing expert Farhad Chikhiwala.

Marketing 362
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Your Association’s Future: Generation Z

Blue Sky eLearn

For years we’ve been talking about Millennials. How they are different from previous generations. How to market to them. How to keep them – as employees, members, customers. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z. How does Generation Z differ from Millennials? According to Inc.com , here are some of the main differences: 1.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How Electronic Payment Technology Can Boost Your Giving Tuesday Donations

Associations Now

If your association is hoping for some serious donations on Giving Tuesday, you might consider enabling electronic payments. NACHA—The Electronic Payments Association offers some reasons why as well as some best practices. It’s hard to believe, but Giving Tuesday is less than three weeks away. And associations that are hoping for larger, more frequent donations from loyal donors should consider implementing electronic funds transfer (EFT) via ACH (automated clearing house) payments, according to

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Webinar: A Balanced Approach to Member Engagement

Association Adviser

How to Keep Members’ Attention through Your Association Communications. Learn about the state of association communications from the 2018 Association Communications Benchmarking study as well as important recommendations to help you improve your communications program. Backed by data from the annual study, this webinar includes: The state of the association communications marketplace including challenges, new trends and areas of progress.

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Daily Buzz: The Value of Meaningful Work

Associations Now

Many Americans place more value on meaningful work than money. But is your organization providing it? Also: hosting experiential meetings. How much does the meaning of work matter to employees—and how does meaning compare to money? In a world where money talks, Americans said they would be willing to forgo 23 percent of their future lifetime earnings if it meant they had a job that was always meaningful, according to research from Harvard Business Review.

Review 58
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Who Should be in Charge of Your Membership Database Migration?

MatrixG

I get asked this question a lot by clients and prospects: CEOs and Executive Directors who are about to embark on a move to a new membership database want to know who should be in charge of the migration. My answer: Not IT. Create a small committee that includes membership, meetings and IT, maybe one more … Continue reading Who Should be in Charge of Your Membership Database Migration?

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Mortgage Broker Group Launches an AMC Subsidiary

Associations Now

The National Association of Mortgage Brokers will offer association management services to its affiliates around the country—and already has three state-level organizations under its belt. The National Association of Mortgage Brokers is getting into the AMC business in a big way. The association recently announced the launch of a subsidiary, NAMB Association Services, an association management company that aims to provide affiliate associations with assistance managing their events and other act

Oregon 55
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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New Article Posted: You Can’t Just Plan, You Must “Do”

Effective Database

There’s a book by David Maister, one of the preeminent consulting gurus, entitled “Strategy and the Fat Smoker: Doing What’s Obvious But Not Easy.”. The premise of the book is simple. Most of us know what to do (e.g., don’t smoke, eat better) but most of us don’t actually DO what we know should be done. I’ve found the same holds true for associations and how they manage data.

Course 40
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Eye Donation Month Puts the Focus on Donors

Associations Now

The Eye Bank Association of America launched a new campaign to highlight the need for eye donations and how they can revive sight for those who receive them. For more than 30 years, the Eye Bank Association of America put on a campaign called National Eye Donor Month, which took place each March. But in an effort to revive interest in the concept, EBAA is taking on a new tactic to encourage the donation of eye parts such as corneas.

America 49
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Our Ultimate Pre-Event Email Template

Eplys

Racking your brain on what kind of email you should send to your attendees the days leading up to your event? It’s key that you pump up your attendees before your event to keep them engaged in the conversation. Check out our easy-to-use email template that you should send out to your event attendees before your next event!

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Lessons Learned from an Email Series that Generated $651,958.00

Robert Skrob

I’m coming to you this month from seat 6E in the first-class cabin of flight AA1229 from San Diego to Dallas where I’ll catch a flight home to Tallahassee. I’ve been traveling a lot this summer. There’s a lot of Retention Deficit Disorder out there, and I’m the guy subscription membership programs call to treat it. We’ve had a tumultuous October with Hurricane Michael.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!