Wed.Oct 16, 2019

[The Highlight Reel] Marketing Trends for Association and Chamber Pros


The marketing world is constantly changing. There are always new tools and tactics popping up. So how do you know which ones you should be jumping on and which ones you should just let pass on by? We’ve made it simple!

Podcast: Storytelling with Tamsen Webster

Association Adviser

Tamsen Webster tells us how weaving your Red Thread™ is about knowing where members are, building THEIR case for joining and staying involved, and creating a sense of pride in being a member of your association and industry.

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Utilizing Entertainment to Engage Meeting Attendees

Associations Now

Find a shared experience that reflects your meeting’s values and mission, rather than an activity that simply entertains. Make it easy, make it simple, and most importantly make it fun and memorable.

Want creative solutions? Then get creative about finding them

Association Success

It can be pretty hard to ask for help. . But what if, every time you needed it, you got to ask a room full of the smartest, most creative, eager-to-help friends? . That’s exactly what some organizations are doing through open innovation. . Consider an example laid out by SURGE Growth keynote speaker Safi Bahcall in his bestseller, “ Loonshots ,” which examines and lays out how to create space in your organization to let crazy ideas have a chance to succeed and — just maybe — change the world. .

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Is Your Association Agile Enough to Navigate a Turbulent Future?

Associations Now

With talk of recession ahead, many associations are wondering if they are prepared. Two experts say financial forecasting can help your organization be nimble enough to withstand tempestuous times.

More Trending

Daily Buzz: GoFundMe Launches Fundraising Platform for Nonprofits

Associations Now

GoFundMe Charity is designed to make generating donations easier—and more social. Also: Say goodbye to in-flight entertainment. Are you considering crowdsourcing funds for your association’s next project? GoFundMe just announced a new platform specifically for nonprofits: GoFundMe Charity.

AMR Meet The Expert Episode 1 - Advocacy

AMR Management Services

. In this episode of Meet the Expert, Meredith Ward, NASCIO's Director of Policy and Research, shares why Advocacy is important to assocations


Four Tactics That Helped the Plant Based Foods Association Deliver Wins

Associations Now

With a focus both on being a helping hand for retailers and giving members a collective advocacy voice, the Plant Based Foods Association is in the midst of an industry upswing. Here’s how they did it.