Mon.Mar 18, 2019

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Reinventing Association Governance

Association Success

What is the future of governing? As the sun came up on our last day at the Mayan Dude Ranch, my mind was spinning. Circling around something. Tightening in like our trick roper’s lasso the previous night. No doubt, this all had a little to do with the potent smell of cowboy coffee, horse hair, and last night’s bourbon in my nostrils as we dug into breakfast.

System 119
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How Much Should Your Association Invest in Improving Member Engagement?

HighRoad Solution

Why do people leave associations?

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Build a Better Request for Proposal

Association Adviser

Requests for Proposals (RFPs) can be a useful tool for associations wanting to discover the best options for products or services they need. You ask for bids to fulfill a need, and companies send you their specs and pricing. Easy, right? Only if both sides communicate clearly about their goals for the project, its scope, any limiting factors, the timeline and the budget.

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Six Elements of a Useful Educational Needs Assessment

WBT Systems

Six Elements of a Useful Educational Needs Assessment. Read more about Six Elements of a Useful Educational Needs Assessment.

Education 248
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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The Lifelong Learner’s Guide to Success: Future-Proofing Your Career; Part One

Blue Sky eLearn

Times are changing; and so are schools, jobs, and the correlation they have between learning and earning. A college degree used to be the main requirement for an individual to start a successful and cognitively-satisfying career. We pay tuition for higher education because we look at it as an investment in ourselves, assuming it will provide us with higher wages and thought-provoking work.

Education 120

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Survey: A Little Bit of Paid Search Goes a Long Way for SEO

Associations Now

A recent survey finds that paid search can often improve your search engine optimization strategy by helping your organization target its attack. If you’re looking to make a big impact with your search engine optimization (SEO) strategy in 2019, don’t simply focus on the optimization that you can get for free. Instead, consider trying your hand at paid search.

Survey 109
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Association Leaders - Untitled Article

Association Leaders

Think Your Association Needs New Management? You’re in a leadership position in your association. The Board isn’t completely satisfied with the current management team. But you don’t want to go through the hassle and extra work involved with a management change while you’re leading the organization – save that for the next leader, right? Wrong. Though it certainly would be easier to not have to deal with a management change while you’re volunteering your time to lead the association, putting it

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#ASAEIdeas19: Go Big by Going Small

Associations Now

Move over, BHAG. According to several speakers on day two of the ASAE Great Ideas Conference, sometimes the best path to innovation is to set aside the big, hairy, audacious goal and go small instead. Your next big idea may be a small one. Or you may be able to make big progress with a few small steps. Adopting that mindset can make innovation a lot less daunting, according to speakers at ASAE’s Great Ideas Conference on Monday.

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Partnership v. Membership: Untangling the Knot

Spark Consulting

I’m excited to announce a new blog series I’ll be writing with Lewis Flax , the founder of Flax Associates , a consulting firm that helps nonprofits support their objectives through establishing mutually beneficial partnerships with corporations. In the coming weeks and months, Lewis and I will be looking at various aspects of association membership, sponsorship, and corporate partnership.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Daily Buzz: Act on Member Feedback

Associations Now

You asked for member feedback and received it. Now, what are your organization’s next steps? Also: plan authentic meeting experiences. So, you’ve asked for member feedback, and now the suggestion box is full. What next? “Whether you collect feedback through a survey, in a digital suggestion box, or in person at events and workshops, the opinions your members share with you should never go to waste,” says Audra Hopkins on the Web Scribble blog.

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Groups Concerned Pending Texas Bill Could Weaken LGBTQ Protections

Associations Now

A coalition of business groups and convention and tourism leaders, which includes ASAE, is expressing concern that a pending bill in the Texas Legislature could weaken protections for the state’s LGBTQ workers. ASAE is joining a coalition of business and tourism groups in voicing concern that a pending bill in the Texas Legislature would weaken protections for LGBTQ workers in the state.

Texas 75
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The Power of Muscle Memory

Associations Now

Trying to decide on a tech tool for your team? One consideration: It should encourage good muscle memory, so it creates good user habits and people get better at using it as time goes on. I know it’s happening. I know it’s soon. But I can’t let go. Sometime in the next few weeks, Google is expected to sunset its excellent email client Inbox, which I’ve been using for the better part of five years on both my personal and work email accounts.

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