Tue.Feb 08, 2022

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Deliverability Manners With Amanda – “Dear John”

Higher Logic

The post Deliverability Manners With Amanda – “Dear John” appeared first on Higher Logic. In today’s email world, the word “Dear” isn’t so dear. The post Deliverability Manners With Amanda – “Dear John” appeared first on Higher Logic.

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Webinar: 25 Ways to Take Your Newsletter to the Next Level

Association Adviser

Creating the perfect newsletter is like putting together an expert-level puzzle – it takes a lot of pieces! That’s why we partnered with rasa.io to help simplify the process for putting together a high-performing, relevant newsletter for your members. This one-hour webinar covers twenty-five tips and tricks that can be implemented quickly to begin seeing […].

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Interesting Trends in Annual Chamber Survey Results

GrowthZone

GrowthZone recently released the 2022 Chamber Survey results. Topics covered in the survey are membership including renewal and retention numbers; values and policies – current initiatives and new programs; revenue; and more. The report also includes words of wisdom and lessons learned from 2021. The report also highlights what your chamber peers shared about: – Operating budgets. – Value propositions. – Innovation/new services. – Reinstatement strategies.

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Two Teams: One Snarky, One Not

Smooth The Path

Chef Amanda is remarkable, but not for her chocolatier skills. Amanda’s positive, team-focused, always ready-to-help attitude stood out among her peers on the Netflix show School of Chocolate. While the rest of the contestants devolved into snide remarks, personal attacks, and selfish behaviors, she remained supportive. Contrast the vibe of the School of Chocolate to Baking Impossible , another cooking contest show, but with very little of the snarkiness so apparent in the School of Chocol

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Innovative Thinking Through Asking Your Members What They Want

Association Strong

One of the key elements in meeting members needs is through active listening. It is through active listening that you hear your member's pain points, which is where the highest value opportunities are. Listen in as Tom Morrison and Dave Will interview Guillermo Ortiz de Zarate, Chief Innovation and Information Officer for NCARB on how actively listening to members led them to creating a certification structure that drove value and engagement in their association.