Higher Logic

MARCH 7, 2023

The post Top Thought Leader Reveals: What Associations Should Be Thinking About in 2023 appeared first on Higher Logic. Time marches on and it’s usually impossible to go back to some perceived “way things were.” The best option is to start thinking and planning forward. The post Top Thought Leader Reveals: What Associations Should Be Thinking About in 2023 appeared first on Higher Logic.

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Associations Now

MARCH 7, 2023

Thinking beyond the basic functionality of your AMS will help you expand what it can do for your association. Here are a few places to start. You might know how to use your association management system (AMS), but do you really know how to use it to expand the capabilities of your association? Association pros would obviously benefit from maximizing their AMS—and with that in mind, here are a few pieces from the Associations Now and ASAECenter.org archives to help you expand your mindset about w

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Association Adviser

MARCH 7, 2023

With over a billion monthly users, TikTok has reshaped the way consumers engage with social media, and association marketing teams are looking to dive head-first into this growing medium. Even as TikTok faces investigations from the Treasury Secretary and Chair of the Committee on Foreign Investment in the U.S. over parent company ByteDance’s connections to […] The post An Introduction to Short-Form Videos appeared first on Association Adviser.

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Associations Now

MARCH 7, 2023

The National Association of Manufacturers launched its Creators Connect website to connect users to employers, and shift how the field is perceived. A leading manufacturing association has launched a new website intended to address ongoing employment gaps in the industry. Creators Connect, launched February 17 , is a project of the National Association of Manufacturers (NAM) and its charitable offshoot, the Manufacturing Institute, in partnership with manufacturing jobs website FactoryFix.

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

GrowthZone

MARCH 7, 2023

So, you’re in charge of planning and running association meetings. Congratulations! That’s like being the captain of a boat, but instead of navigating the high seas, you’re navigating a sea of opinions and agendas. We don’t envy you, but maybe these tips can ensure a fruitful and pleasant experience for all who attend: 1. Set a clear purpose and agenda.

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Association Strong

MARCH 7, 2023

Having a incredible vibe in your membership engagement strategy is what brings the secret sauce to your members that brings out their passion for the association. Don't miss this highly informative and inspiring session as Tom Morrison and Dave Will unpack the keys to member engagement at the Global Business Association from Christina Salu, Vice President of Membership.

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Community Associations Network

MARCH 7, 2023

Most snow removal contracts in Ottawa provide for a fixed fee covering snow removal (and related work) up to a total snowfall of 254 centimeters (100 inches) for the season. [We know that this doesn’t generally apply outside of Ottawa and so it might not be so interesting for our other readers!

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PROPEL

MARCH 7, 2023

I believe associations have a HUGE role to play in setting principles for the ethical use of AI. But before we can carve out a role as a sector in that, the first step is setting our own organizational Responsible AI Principles. To help us out, the Marketing AI Institute has published a Creative Commons template for us all to use. Take a look below – take these as your starting point.

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Community Associations Network

MARCH 7, 2023

While some forms of community coalitions existed as far back as the 19th century, the first official homeowner’s association in the United States was established around 1905 in Pasadena, California, and HOAs have come a long way since.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Community Associations Network

MARCH 7, 2023

The tragedy of the commons is an economics problem where every individual has an incentive to consume a resource, but at the expense of every other individual – with no way to exclude anyone from consuming. For example, consider when property owners within a neighborhood open a business, such as vacation rental. While the absent owner pays no price, the neighbors sacrifice personal safety and loss of peaceful enjoyment of their property.

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Community Associations Network

MARCH 7, 2023

Can homeowners inspect contracts an association has with its vendors? This is a question many HOA boards and homeowners ask. The answer, though, is not as clear-cut as you might think.

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Community Associations Network

MARCH 7, 2023

A piece of legislation preventing HOAs, cities, and counties from banning accessory dwelling units is headed across the rotunda.

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