YourMembership
JUNE 22, 2017
Market research is an asset to your association. But before you appreciate its value, you must first review the role of this data and understand how best to use this information in decision-making which positively affects your member engagement and association growth. Typically, market research for your association is defined as the planning, collection and.
Higher Logic
JUNE 22, 2017
Do more with less. That’s what associations and nonprofits are often tasked with, especially when a small staff is doing website work on top of events, benefit programs, and membership management. Putting your staff in charge of web management means they’re also tasked with attracting more new visitors to your website and convincing everyone – from new visitors to current members – to come back for more.
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Associations Now
JUNE 22, 2017
The National Association of Insurance and Financial Advisors launched a new certification with an aim to increase global exposure to the new designation, the profession, and the association. Taking the leap to launch an association certification abroad can seem daunting, but it might be just the way to achieve your strategic goals. That’s what the National Association of Insurance and Financial Advisors is banking on with its newly launched global certification.
GrowthZone
JUNE 22, 2017
Imagine for a minute, you’re on a desolate island and your only goal daily was to find your way off of the island. The movie “Cast Away” comes to mind, with Tom Hanks stranded after a plane crash. The only resource you have is an internet connection and 1% of battery life left on the device. How would you best use your time to reach your goal? When it comes to association-specific content, there are. five components every association website must include.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Associations Now
JUNE 22, 2017
A new report from the email marketing service Return Path highlights the dangers of sending marketing emails from a domain with a poor reputation—as well as what you can do to improve yours. Are you thinking about your email reputation? Not what people think about your organization’s email messaging, but rather how email servers perceive your domain, using something called a sender score.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Associations Now
JUNE 22, 2017
Your organization has no shortage of membership growth ideas. But do you know how to pick the best ones? Also: If your website is underperforming, it may be time to take a second look at your content. Associations are constantly brainstorming about how to grow membership. A few ideas turn into action, while other potentially effective proposals end up on the cutting-room floor.
Beth Kanter
JUNE 22, 2017
Flickr Photo by Brittney Bush. This week I facilitated a Happy Healthy Nonprofit workshop for nonprofit professionals hosted by CVNL in Marin County. Before focusing on workplace strategies and culture change, participants go through some reflective exercises, including taking the nonprofit burnout assessment , identifying stress triggers and reactions before creating a self-care plan.
Associations Now
JUNE 22, 2017
Rundown Attendees: 1,700. Abstracts Submitted: 1,300. Symposia: 20. The American Dairy Science Association’s 2017 Annual Meeting will begin on Sunday in Pittsburgh. Around 1,700 will be in attendance. More than 1,700 dairy scientists will make their way to Pittsburgh in the upcoming days to share their latest research with colleagues, hear about new science programs, and network with old and new friends.
CommPartners
JUNE 22, 2017
FREE WEBINAR Podcasts: Jumping Headfirst Without Fear July 6th 1-2pm EDT REGISTER NOW Guest post by Doug Sandler Think about today’s society. When people want it, they want it now. Media on-demand is hot and now more than ever it makes sense to capitalize on audio on-demand. A sharp segment of the audio on […].
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
JUNE 22, 2017
The Global Cinema Federation, a new group representing movie theaters around the world, hopes to put some lobbying weight behind industry issues that cross borders. In case you haven’t noticed lately, the movie industry is changing significantly. Movies produced by tech giants are winning Oscars. The quality of the home experience is increasing to the point that traditional theaters are facing tougher competition than ever.
Associations Now
JUNE 22, 2017
The for-profit Silicon Valley startup KidPass, which recently closed a $5.1 million funding round, offers a fascinating way of thinking about membership. Here’s why. If you’re a parent, this might sound familiar: One day, a kid is interested in ballet; the next day the child wants to try a musical instrument out for size. Or yoga. Or swimming.
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