Higher Logic

JULY 13, 2017

Getting people to join your association is like making a sale. You need to offer them something they want enough that they’re willing to pay for it. The problem is that many other organizations have similar offers and value propositions. So what benefits can you provide that convince people to join – and stay – with your association? Here are six member benefit ideas that should do the trick. 1.

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Directory Tips millennials Certificate 249

Associations Now

JULY 13, 2017

The REACH Act, which would increase reporting requirements after hazing incidents in hopes of preventing tragedies on college campuses, has received the support of seven major umbrella organizations representing more than 140 fraternities and sororities nationwide. Organizations representing fraternities and sororities are rallying behind a new piece of anti-hazing legislation that’s being brought to Congress with the help of a legislator who knows all about Greek life on campus.

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Report Education Conference Tools 77

Association Success

JULY 13, 2017

How can you change your behavior to become a more efficient problem solver? It takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that. ~ The Red Queen, Lewis Carroll, Through the Looking Glass. Strengthening Strategic Thinking Muscles. Becoming a strategic thinker is not as difficult as it sounds.

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Associations Now

JULY 13, 2017

The gig economy is growing in prominence, but what’s the best way to leverage it? A new report breaks down why freelance is both popular and sometimes frustrating, while a recent experiment suggests a new way of leveraging freelance work within an organization. Freelancers are an important part of the U.S. economy, and one that’s fundamental, in ways big and small, to the world of associations.

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Project Class Software Report 74

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

GrowthZone

JULY 13, 2017

Part 3 of the 5-Part Series: Why Member Engagement No Longer Means Face-to-Face. Tactic #3: Storytelling Drives Digital Engagement. As outlined in our recent post, content is critical for your association to fully engage members and prospective members. With that in mind, it is important not to overlook the power of storytelling. A story can engage your audience like nothing else.

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Member Engagement Review Survey Social Media 60

Effective Database

JULY 13, 2017

CASL is the Canadian Anti-spam Law, which was passed several years ago, and is now in full effect in Canada. One of its key enforcement features, known as private right of action, which would have allowed lawsuits to be filed against individuals and organizations for alleged violations of the legislation, has been suspended. Click here to read more about that.

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Organization 56

Associations Now

JULY 13, 2017

With a new online platform, the Truckload Carriers Association is introducing members to the benefits of benchmarking as a way to capture industry data and boost their profitability. While it’s not unusual for associations to offer benchmarking products to their members, the Truckload Carriers Association is taking a tiered approach to its program offerings.

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Press Release Industry Project Process 45

Slice-Works

JULY 13, 2017

Back In The Day. I can easily think back to my first experience buying online. It was the early 2000s, and Amazon.com was brand new. I vividly remember placing the order and waiting for the shipment to arrive. It seemed so novel and even unnecessary at the time, given the fact that I could just go to the store to get what I needed. To me, although it was fun, ordering online was the inconvenient choice.

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Social Media FAQ Review Products 28

Associations Now

JULY 13, 2017

Rundown Attendees: 5,000 plus. Educational Sessions: 300. The International Literacy Association’s 2017 Conference and Exhibits begins this weekend in Orlando, Florida. More than 5,000 are expected to attend. Thousands of professionals in the field of literacy education—teachers, authors, illustrators, researchers, school administrators, librarians, and others—are headed to sunny Orlando to learn the latest in literacy development, research, and teaching.

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Education Conference Miami Florida 40

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

JULY 13, 2017

Being a leader comes with a unique set of mental hurdles. Here are a few ways to overcome those challenges. Also: How to find more potential donors online. Ambitious people work hard to rise to the top of their organization. But once they arrive in the C-suite, they may find that it’s a solitary place where major responsibilities go hand in hand with crippling insecurities.

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