Thu.Sep 20, 2018

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Using Incremental Surveys to Supplement your Annual Survey 

YourMembership

This past spring, I had the pleasure of speaking at Community Brands Xperience 2018 conference on the topic of Identifying Your Most Loyal Members. The session exposed findings from the Community Brands’ 2017 Member Loyalty Study. One of the key findings for member-based organizations is that, even at a time when we have a seemingly endless array of digital solutions.

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Here’s How LinkedIn is a Powerful Association Tool

GrowthZone

Many people know LinkedIn as being the number one professional networking platform that job seekers use as a great resource to find work. But, it’s not just a place to park your resume and connect with people – it is a must for associations who engage in social media. If you don’t have a company profile page, or if it is not being utilized to its full potential, these tips can help you get there.

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Make Newbies Feel Welcome!

Association Success

How to give new members a golden first experience and learn from their feedback. Remember the first time you went to an association event and how that felt? Nerve wracking for most! Making new members feel welcome at your association’s events is a smart investment of resources. Will it cost more to organize an onboarding program to your events now, or replace the member who won’t return because they had a negative first experience?

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Managing Workplace Culture within EOS

Jamie Notter

EOS ( Entrepreneurial Operating System ) is a concept put forward by Gino Wickman in his book, Traction , and it is popular with many leaders. It’s a framework for leadership that includes some very clear processes for assigning roles, holding people accountable throughout the organization, and tracking key metrics. It seems particularly popular in the startup world, though I know people in larger, more established organizations who use it as well.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Increasing Event ROI: 15 Timeless Design Prompts

Idea Architects

Every day millions of people convene in conferences, meetings, strategy sessions, or workshops. Over time their formats and agendas become stale and need upgrading to deliver a better ret u rn. Whe the r yo ur ga thering(s) need a total overha ul or a q uick refresh , h ere are 15 timeless design pro mp ts t o p rovoke new thinking and ideas: How m ight we make the … Community more connected?

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Help First-Time Speakers be More Confident with These Tips

Smooth The Path

How many of your conference, chapter, or other event speakers are first-time speakers? At least a few and these first-timers are likely super nervous about their upcoming presentation. Help them feel more comfortable and confident in the role by getting them prepared with some successful speaking how-to’s that they are not going to read about anywhere else.

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Groups Speak Up on New Senate Opioid Bill

Associations Now

The Senate passed the Opioid Crisis Response Act this week, drawing a variety of responses from organizations inside and outside of the medical field. Is it enough to combat the opioid epidemic? On Monday, the U.S. Senate passed the Opioid Crisis Response Act , legislation that aims to stop the spread of opioid addiction through such actions as preventing fentanyl trafficking and improving access to treatment.

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Daily Buzz: Offer A Warm Welcome

Associations Now

Don’t skimp on welcoming new members, one expert advises. Also: Google’s Inbox is going away, but there are ways to keep the spirit alive in Gmail. When you roll out the welcome mat for new members, are you giving them everything they need to get oriented in your community? In a new post for the YourMembership blog , Peggy Smith, Community Brands’ director of marketing and membership solutions, notes that when new members join, they often form opinions fast, and they need some

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Conference Circuit: Local Government Leaders

Associations Now

Rundown Attendees: 3,500 plus. Exhibitors: 150 plus. Keynote speakers: 4. The International City/County Management Association’s Annual Conference begins next week in Baltimore. Attendance is expected to exceed 3,500. Thousands of U.S. and international local government leaders, including city managers and budget analysts, are headed to Charm City in the next few days to learn about the innovative ideas and practical strategies they need to deal with the challenges facing the industry today.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.