Associations Now

MARCH 21, 2019

Membership packages with all the bells and whistles of career benefits are important for young professionals, but you won’t attract them unless it’s affordable. Also: select the right AMS. Making membership worthwhile for millennials and Generation Z starts with value—but ends with affordability. “While the perception of affordability is shaped by value—the more someone sees the value in a particular good or service, the more likely they are to ensure they have the money to pay for it—young memb

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Social Media millennials Software System 75

Association Success

MARCH 21, 2019

How can you address the return on not investing on technological growth? A while ago, while keynoting a conference on using data and new technology, and there was one particular person in the audience who was full of questions. This person was asking about the Return on Investment (ROI) on this, that, and the other. At a certain point, I got off the stage, walked up to this attendee, and asked them what inaction will result in, what is the return on not investing?

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Higher Logic

MARCH 21, 2019

There’s marketing, and there’s Google Ads ‘remarketing’ – a term Google established in regards to their ability to enable websites to show targeted ads to users who have already visited their sites. The term ‘retargeting’ seems to get thrown around in the same bucket since this is the term Facebook uses in regards to their advertising efforts, but we’re talking about Google Ads (formerly known as Google AdWords) today.

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Tips Cost Guidelines Content 136

GrowthZone

MARCH 21, 2019

Tweet You never get a second chance to make a first impression. And often, the first impression of your association happens when a prospective member visits your website. Precisely why you need to know about website governance. So, what is it? Website governance is a system for managing your online presence in an orderly way. From an association’s perspective, website governance lays the necessary foundation for your digital presence.

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Guidelines Maine Analysis System 97

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Associations Now

MARCH 21, 2019

Major League Baseball teams have started offering Netflix-style ticket subscription packages to boost attendance numbers and attract younger fans to the ballpark. Is it time for associations to consider something similar for their conferences? We’ve written a lot about the rise of consumer and retailer interest in subscription services here at Associations Now.

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Associations Now

MARCH 21, 2019

The Alberta Motor Transport Association built a new training state-of-the-art track and complex to help increase safety among its drivers. To help ensure its members have access to the driver and safety training they need, the Alberta Motor Transport Association has opened a new 20,000-square-foot safety training facility, which includes a five-acre training track.

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Indiana Press Release Class Education 79

Smooth The Path

MARCH 21, 2019

At noon a teller at a bank raced frantically back and forth between the drive up window and the lobby window trying to process transactions at the speed of light. Unfortunately, the pressure of the growing lines caused him to get flustered and make mistakes that customers caught later. High avalanche danger at a Colorado ski resort created an unusually high volume of calls from vacationers to the very small guest services team.

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Associations Now

MARCH 21, 2019

The Reverse Logistics Association is a group that represents the logistics for products after their initial sale—a business that, in the e-commerce age, is growing, quickly. This might sound unlikely, but your Amazon and Walmart returns are a gold mine—at least in the right context. The rise of e-commerce has encouraged the growth of businesses around returns and logistics management, creating opportunities for middlemen and resellers to buy returned goods on the cheap and resell them at a profi

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Discount Products Course System 61

Effective Database

MARCH 21, 2019

One of the keys to developing good data management habits is to be aware of biting off more than you can chew. Or to put it another way, when you set out to change some data management habit, start with baby steps rather than some huge, unattainable goal. For example, if you’re looking to clean up your data (and who isn’t?) set aside just five minutes per day to do some data cleaning.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

MARCH 21, 2019

Organizations throughout the Cornhusker State are hosting fundraisers and offering aid in response to the “bomb cyclone” that slammed Nebraska and neighboring states this week. The “bomb cyclone” that hit a number of midwestern states had a devastating effect on Nebraska in particular. While the storm hit Iowa and other states hard as well, Nebraska suffered more than $1 billion in damage , NPR reported.

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Associations Now

MARCH 21, 2019

Rundown Attendees: 700 plus. Exhibit booths: 50. Learning tracks: 7. The University Professional and Continuing Education Association’s 104th Annual Conference begins next week in Seattle. Attendance is expected to top 700. More than 700 deans and other senior university leaders, key staff, and teams responsible for the management of professional, continuing, and online education programs are headed to Seattle to hear from engaging keynoters, participate in high-energy concurrent sessions, and t

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Education Seattle Conference Boston 49