Thu.Dec 07, 2017

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A Century-Old Association Committed to Online Community and Data Analysis

Higher Logic

The Association to Advance Collegiate Schools of Business (AACSB) is more than a century old, but that doesn’t mean it relies on old technology. Their member engagement and technology strategies are cutting edge, which makes sense—they have a global member base, with over 1,600 organizations comprised of 40,000 individuals spanning 100 countries/territories.

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Association Social Media Themes for December

GrowthZone

As the year winds down, generating ideas for social media posts can be a challenge. Keep your social media fresh by posting about holidays and events. Here are several themes to get you rolling: Monthly Observances. AIDS Awareness Month. Bingo Month. Drunk and Drugged Driving (3D) Prevention Month. Human Rights Month. Safe Toys and Gifts Month. Food Service Safety Month.

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Building Value: How Associations Can Leverage the IKEA Effect

Association Success

What happens to member value when you design for participation? You’ve been working for hours on your new IKEA wardrobe. First you unpacked the flatbox into meticulous piles on the bedroom floor. Then you opened the instructions and set carefully to work, tapping wooden dowels, twisting bolts, and holding random screws up to the page to make sure you weren’t using the wrong one.

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How Your Association Marketing Plan Benefits from an AMS Upgrade

Aptify

One of the most important players in your association marketing plan doesn’t have a place in the org chart, doesn’t have an office, and doesn’t even get vacation time. You take this player for granted as long as they assist your marketing efforts. But when they don’t, it’s time to think about a replacement.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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How Much Does an Association Management System Really Cost?

Aptify

If your organization is in the market for a new Association Management System (AMS), or if you’re comparing different membership software systems, the first question you’re asking is, “ How much does it cost? ” There’s not a lot of information out there about this; I’m sure you’ve noticed that most vendors will want to set up a call with you before they give you any substantial information.

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