Fri.Mar 27, 2020

Association Brain Food Weekly: 3.27.20

Reid All About it

The weekly list of free educational events and resources for the association community… The Virtual Conferences Survey from Tagoras comes at an opportune time since virtual events are on everyone’s mind.

Association Field Report (March 27, 2020)

Moery Company

Hey, good afternoon friends. It’s been a heck of a week, right? I have a few observations for you and a bit of a different take on a topic. It’s been a very interesting week, to say the least. What I think we have are two extremes.

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Webinar Recap: Attracting Young Professionals to Your Association

Higher Logic

To attract young professionals to your association, you have to understand what matters to them in their early career stages and what really drives them to succeed. Wondering how to get in the mindset of a young professional in today’s world?

Associations Harness Digital Tools to Help Isolated Seniors

Associations Now

New online platforms help the elderly and isolated feel less alone during this time of social distancing and self-quarantine. Even before the COVID-19 outbreak, loneliness was epidemic in this country.

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AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

5 Ways Advertisers Must Shift Their Messaging for the Moment

Association Adviser

Advertising and marketing in the midst of a crisis can feel a little like walking a tightrope.

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Virtual Pro-Tips from our Tech Team

HighRoad Solution

Suddenly working from home for more than one day out of the week? Are your office hours blending with your personal hours? Are you finding it difficult to focus in the midst of kiddie chaos? We hear ya. Luckily, HighRoad was doing "remote" before remote was a thing.

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5 Tips to Stay Healthy While Working Remotely


Working from home inherently has some perks that can help reduce stress. Rush hour? What’s that? Figuring out your wardrobe for the day? Who cares what you’re wearing! Temperature in the office not to your liking? Now you have complete control!

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Nurturing the full member lifecycle

HighRoad Solution

Digital marketing, and marketing in general, has two central goals: acquisition. finding. the right people and converting them to customers) and retention. keeping. those people engaged with your brand or organization via consistent communication).

Advocating from Afar: Virtual and Remote Grassroots Advocacy

Beekeeper Group

From the Grassroots Professional Network LinkedIn page: COVID-19 suddenly canceled the conference and fly-in plans for advocacy organizations across the country. Unsurprisingly, many are looking to virtual and remote options to facilitate engagement between their stakeholders and policymakers.

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New Decade: New Experiences, New Challenges


A new report to help you successfully navigate uncharted waters in the years ahead. Organizations today are entering into unchartered territory.