Fri.Dec 03, 2021

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Association Brain Food Weekly: 12.3.21

Reid All About it

The weekly list of free educational events and resources for the association community…. 12 more days until I see many of you at ASAE TEC in Washington DC! Woo hoo! Let the countdown begin! Get on it, register now! Tech-averse members. The International Association of Plumbing and Mechanical Officials (IAPMO) didn’t let their assumptions about members get in the way of their learning business.

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Considerations for Year-End Well Wishes and Gift Giving for Your Members, Customers, and Staff

Aaron Wolowiec

As the holiday season and year end approaches, many organizations look for ways to acknowledge the season with their members, customers and staff. But this isn’t always an easy task and depending on your audience(s), coming up with the right messaging and/or gift-giving idea is crucial to ensure your well-intended gesture reaches your audience as imagined.

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How to approach your association’s board for a new tech investment

Nimble AMS

You know it’s time for new association management software (AMS). Now it’s time to get board approval. . Here’s how to make sure your pitch for new tech appeals to individual board member’s roles and concerns. . It’s time for new association management software for your organization. You know it. Others at your association know it. But before you can move ahead in your search, evaluation, purchase, and implementation of new technology, you still need one thing: board approval. .

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Will we see you in Nashville or DC in December?

PROPEL

It’s been a while since I posted a “speaking circuit” post, wow! Gotta admit, I am perfectly happy to not leave the house. I have turned into a hobbit, happily going from kitchen to garden and that’s about it… However, I am super excited to let you know that Jamie and I will both be out and about in December! If you’re going to Nashville for Digital Now, come see Jamie’s session: Workshop.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Increase Engagement and Improve Your Social Media Reach

GrowthZone

Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked. In one of his newsletters, he sent a word find similar to the one in this article. The Crockett Area Chamber used the puzzle Frank had provided and had multiple people engage with that post. That’s huge for improving your social media algorithm and ensuring social posts reach more followers.