WBT Systems
JANUARY 3, 2017
We are all making personal and professional new year’s resolutions for 2017, setting goals and making promises to ourselves to keep them this year. Back at the office, this process is paralleled as the new year kick-starts strategic planning sessions to set goals for association management, covering everything from membership growth and retention to updating education and certification programs.
Associations Now
JANUARY 3, 2017
A Canadian health technology group provides members with strategic public relations agency support. What is it? Health technology startups and bioscience companies that are members of the Ontario Bioscience Innovation Organization (OBIO) may now receive public relations and communication services thanks to a new partnership with HOWE&WYE, a PR and public affairs firm.
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Smooth The Path
JANUARY 3, 2017
Cultural pressure is amazingly powerful. Once upon a time it meant life or death. If the tribe tossed us out, we were dead. This cultural pressure lives on today. Cultural pressure dictates how we dress, how we behave and what we aspire to. Many sons and daughters go off to college to get into the profession their parents hoped for them. Cultural pressure is keenly felt in leadership roles too.
Associations Now
JANUARY 3, 2017
In the face of violence and crisis, the Syrian American Medical Society continues to fulfill its mission of providing medical care, resources, and advocacy on behalf of the Syrian people. Even through the Syrian government’s siege and subsequent takeover of eastern Aleppo and the latest collapsing peace talks and ceasefire, the Syrian American Medical Society persists in carrying out its mission of providing healthcare in the country and advocating for the protection of civilians and hospitals.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Membersuite
JANUARY 3, 2017
The new year is here and if you haven’t made any already, it’s time to start thinking about your New Year’s resolutions. I don’t mean your personal ones (like getting in shape or traveling more), but ones for your association. The start of a new year is a great excuse to consider ways you can improve your organization.
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Higher Logic
JANUARY 3, 2017
"Anyone can come to our event." That’s what we tell ourselves - we the people who program and labor over our events. We don't bar anyone from joining the fun, and the only barrier may (or may not) be a ticket price or alcohol-related restrictions around age. When we do price our events, we make sure they're affordable for our demographic and right along with our competitors’ prices.
Associations Now
JANUARY 3, 2017
Nintendo’s first Mario game produced exclusively for mobile platforms was heavily hyped but struggled to keep up sales momentum beyond its first week. Despite being a pretty solid game, it got savaged by reviewers thrown off by the price tag. The lesson for associations bringing something online? Your business model has to match the medium. If you were to read any of the recent headlines about Nintendo’s Super Mario Run , it would sound like the game is a terrible failure.
Associations Now
JANUARY 3, 2017
Why cultural leadership is important when building an online community. Also: An association consultant shares what he learned from a two-week Facebook lockout. Online communities are hugely important for associations in 2017, and with them comes a whole lot of technology. But it’s important to remember that these communities are about so much more than a tech platform, argues Rasa.io CEO Bryan Kelly. “We think so strategically about online communities—they are software, they are change a
Associations Now
JANUARY 3, 2017
A new report from the Global Business Travel Association Foundation argues that corporate travel management systems have to adapt to business travelers who book direct despite being discouraged from doing so. Despite the strides that have been made toward working in a corporate-expensing infrastructure, it’s still harder than hopping onto Expedia and just booking a room.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
JANUARY 3, 2017
Sometimes, the same old strategies don’t make sense anymore. That appears to be a conclusion the Democratic National Committee and other party-related organizations have come to. While there’s much debate over who should take the party’s reins, one thing most officials seem to agree on is that state and local politics should come first. With the 2016 election a setback for the Democratic Party, groups that represent the party at the state and national levels are looking for some new thinking fro
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