Tue.Oct 25, 2016

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Don’t Undervalue Association Training Programs!

WBT Systems

When pricing your association’s training offerings, it is important to assess their value, and then price accordingly. Many associations are guilty of devaluing online learning courses and webinars as there is typically less administration overhead and no hard costs associated with things like booking a room or organizing lunch, so the event is perceived as creating less of an impact.

Price 170
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Eating Disorders Group Works With Instagram to Launch New Tool

Associations Now

The National Eating Disorders Association, along with other groups working to prevent suicide and self-harm, collaborated with Instagram to create a new tool that directs users to help and resources. Many Instagram users post photos that give an idealized version of their lives, but some users post photos on the social media platform as a cry for help.

Tools 87
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Associations Are Lagging Behind, Is It Because We Are Not Playing Enough?

Smooth The Path

Most professionals are missing out on play. We equate play with kids. For us play is not serious enough. We tend to think of our outside-of work-activities as exercise, hobbies, competing or relaxing. We tend not to engage in play and certainly we don’t engage in play at work. If work was fun we would have to pay to get in, I’ve heard people say.

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Just Before Halloween, Bat Week Borrows Shark Week’s Vibe

Associations Now

The third annual Bat Week, sponsored by Bat Conservation International with the support of a number of public and private organizations, is being driven this year by a webcast series targeted at kids. Shark Week may get all the hype, but bat fans know this week is where it’s at. Heck, the bats even have a squad. Bat Conservation International’s third annual Bat Week , timed not so coincidentally with Halloween, comes at an interesting time for the bat population: Concerns about bat c

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Report: Millennials Rank Education, Healthcare and Employment as Top Election Issues

Achieve

New research from Achieve investigates millennials’ ongoing cause engagement behaviors during a presidential election year. Today Achieve, in partnership with the Case Foundation, released the second wave of research from the 2016 Millennial Impact Report. A three-wave study, this second wave reveals new trends related to millennial engagement with causes during the 2016 Presidential election cycle and investigates how organizations can motivate this generation to donate their time, money or ski

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When Community Members Dive into Politics

Higher Logic

Election years are always contentious, but especially these days. It’s one thing to debate or talk with friends -- maybe even family? -- but it’s another when those conversations end up on your community. Even if you think most members generally see eye to eye, people still have different opinions, which can lead to tension or full blown arguments. As a community professional, how do you deal with those flammable, political conversations when they inevitably crop up?

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DDoS Attacks: What’s Your Plan For the Next One?

Associations Now

Last week, large swaths of the internet were hobbled by a coordinated distributed denial of service attack on the network’s basic infrastructure. And odds are good that something similar is going to happen again. Now’s a good time to talk about contingency plans to ensure your association isn’t knocked offline. If you were like most people, you found a bunch of your online services zonked out on Friday.

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Best Benefit Ever: Hitting All the Pins

Associations Now

Bowling University, the online educational platform offered by the Bowling Proprietors’ Association of America, helps make a lot of sense out of a complicated business. What is it? For the past few years, the Bowling Proprietors’ Association of America (BPAA) has offered its members access to education through a program called Bowling University. The offering is coming in handy for a number of state-level groups, including the Iowa Bowling Proprietors’ Association (IBPA) , which recently a

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Packaging Group Updates Membership Model, Benefits

Associations Now

In a revamp titled CPA 2.5, the Contract Packaging Association has upgraded its membership model and expanded its benefits to offer the industry greater value. Our members want additional opportunities to learn, network, and position their companies for growth. And that is exactly what is accomplished in CPA 2.5. In time for its 25th anniversary, the Contract Packaging Association is introducing a new membership model and member benefits as part of its revitalization effort, CPA 2.5, come 2017.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Tuesday Buzz: Presidential Penmanship

Associations Now

An association gets a handwriting expert to look for insight into the presidential candidates—from their penmanship. Also: strategies for handling social media with grace. National Handwriting Day isn’t until January, but the Writing Instrument Manufacturers Association (WIMA) did an analysis so timely that it couldn’t wait to share the results.