Thu.Dec 14, 2017

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From the Chief Apricot: I Am Moving on from Wild Apricot

Wild Apricot

After almost 12 years, I have decided to move on and finish my time at Wild Apricot at the end of this year.

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How Onboarding Is Key to Future Member Engagement

Aptify

All too often, it’s easy for us to fist pump in the air after meeting our membership goals for the month, and then turn to trying to do something about our disappointing renewal rates. Here’s the life hack for us marketing and membership people in associations : don’t think of “join” and “renew” as distinct processes.

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How Star Wars Can Help Association Pros Keep Their Cool

GrowthZone

If associations exist in the Star Wars universe (and we like to think they do), would association professionals spend their days balancing the two sides of The Force? A new member welcome email can be even stronger than the Force. Download The Power of the Welcome Email. Whether you worked for The Tatooine Greater Planet Association or The Hoth Economic Development Corporation, your days would still likely be filled with issues that challenge your organization.

Course 95
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The Word With The Bad Reputation.

Association Success

Are 'silos' as bad as we think they are? The focus of many frustrations, the spurring of many strategies, and the point of much discussion and despairing, “silo” has become a bad word in the association space. But we should remember the role they fulfil in team-building, and consider the importance of fostering connections within an organization. Should we, in fact, be asking different questions to increase communication and overcome divisions in the workplace?

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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How Onboarding Is Key to Future Member Engagement

Aptify

All too often, it’s easy for us to fist pump in the air after meeting our membership goals for the month, and then turn to trying to do something about our disappointing renewal rates. Here’s the life hack for us marketing and membership people in associations : don’t think of “join” and “renew” as distinct processes.

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The Evolution of Experience with Marketing Automation

Higher Logic

Stop me if you’ve heard this one: marketing automation will save you time and increase your engagement and efficiency. Okay, you’ve definitely heard that one, and it’s all true. The problem is you may not be getting to the biggest benefit that marketing automation has to offer: time. Automating can drastically increase engagement while cutting down on the time you spend doing manual tasks every day.

Marketing 262
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Tell me about your chapter program.

Mariner

As we wrap up a year and move into the new year, there are questions. flying over on ASAE Collaborate. Like the recent exchange on Components. all around chapter structure and support. We understand how benchmarking is a useful tool. so here's a handy infographic on chapters and link to the full benchmarking study.

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